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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Nike Air Relentless Sneakers hot sale UK,Under Armour Pom Beanie Boys' Grade School Casual Accessories Blue Knight/Risk Red E19e4545 Store OnNike Free RN Worldwide,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Nike Roshe One HYP Shoes Available,For Bare Feet NBA Bigtop Key Socks Mens Basketball Accessories Oklahoma City Thunder Multi W27x2767Under Armour Curry 3 Factory Store Online,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Affordable Price BALMAIN 17Cm Biker Leather & Cotton Denim - Black Men's Jeans - 65CM052,Nike LeBron King's Crown Pro Wool Hat Mens Basketball Accessories James LeBron Black/Barboque BrowAuthentic SAINT LAURENT Cotton Blend Gabardine - Sand Men's Trench Coats - 26MA466,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. Nike Roshe Run Mesh Black Blue Shoes,Armani Jeans Cupsole Leather Trainer Navy X51o4762Nike Air Max 90 Finest Quality,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Nike Kobe 12 Shoes New Style,Y-3 QR Run Trainer Black/White C39m2741Under Armour Curry 3 Discount Online,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, Attractive DSQUARED2 16.5Cm Cool Guy Patches Denim - Blue Men's Jeans - 59LL535,Nike Air Force 1 Low Mens Black White A47z6791Best NIKE Power Speed Running Leggings - Black Men's Pants - 17FF025,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, CEO of industry leader The VOID, with eight international installations Discount Sale Nike 2012 Heels Dunk High Womens Shoes Ankle Boots White Black Pink In the UK online,Nike Air Max 90 EM Mens New Red White F72i7358Discount Sale Nike Zoom Hyperdunk Sneakers For Women in 70540 In the UK online,, “This is something entirely new.” In December 2017, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Discount Sale Womens Toms SkyBlue Canvas In the UK online,Nike Blazer High Vintage Suede New Green White Shoes W68h3810men and women adidas water grip casual shoes wading shoes in yellow with white on Sale X25o9378 che,, and the entertainment giant made an investment in the company. Women Nike Air Max Excellerate +2 Black Pink Running Shoes N45n3769 Clearance,Nike Classic Cortez Yoth Mens Deep Blue Orange T41x6779Nike Air Jordan For Women 3.5 Low Heels in Black/Green On Sale R46q1815 save 40%-70%,.

The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Nike Air Max 90 Women's Black White Shoes,Nike Dunk High Top Mens Red Blue White L74i8513adidas Originals ZX Flux Tech W Women Black, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, Quite Cool JOHN VARVATOS Modal & Cashmere Blend Scarf - Black Men's Scarves & Wraps - 17FC285,Vans Authentic Lite Hello Kitty Grils Low Shoe X13y1751Saucony Grid 9000 Micro Dot Mens Snowy, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Nike Kobe Digital Ink Elite Crew Socks Mens Basketball Accessories Bryant Kobe Multi I51v4014 Outl,Vans LXVI Secant Black-Grey Q14d2246New Era NFL Sideline Sport Knit Mens Football Accessories Chicago Bears Multi A2k1008 Outdoor Sport,, we’ve chosen to develop something different than a Onfire Toe Post Sandals Stone/Black - Men's Shoes,Vans Old-Skool Classic Slip On Low Marla Totem Unisex Shoe H36q7029New Balance Visaro Control SG Football Boots Lava/Fireball/Impulse/White - Men's Shoes,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Puma Blaze Winter Trainers Drizzle/Black - Men's Shoes,Discount Sale 2014 Air Jordan 28 Sky Blue Shoes Features Whole Foot Zoom Sneaker For Men Online In the UK onlineOnfire Mens Stretch Slim Fit Jeans Blue Wash,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Paul Smith Accessories Multi Striped Trunk Brief Blue/ Grey B29t1161,Discount Sale 2015 Air Jordan 5 IV Retro Mens Shoes Fur Cool Grey Cheap In the UK onlineYMC Towelling Boucle Wool Pocket Crew Knit Navy L95o3093,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Nike Roshe Run Black/Blue K96t8174,Discount Sale 2015 Latest Nike x Air Max 90 Current Huarache Black White Golden Mens Running Shoes Online Store 318429-011 In the UK onlineNike Air Force 1 Low Mens Black White M59v9444,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Nike Air Max 90 Mens Green Blue White E20q8960,Discount Sale 2015 Newest Air Jordan 11 XI Retro Basketball Shoes Mens Carbon Fiber Blacked Out All Black Size 41-47 In the UK onlineNike Air Max 90 Men Black White Red Q23y9427,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Nike Cortez Leather Men Shoes White Silver Y40y3478,Discount Sale 2015 Nike Air Max 87 Mens Shoes White Red In the UK onlineNike Free Run 2 Mens Red Gold Shoes J63t4632,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Dreamscape Immersive, founded by Discount Sale Nike Air Jordan 3 III Cement Mens Shoes Black Red White In the UK online,Discount Sale Air Max 90 Mens Shoes Cheap Wholesale Black White Lightblue In the UK onlineDiscount Sale Nike Air Max LeBron ST Low II For Men in 94864 In the UK online,, is backed by Warner Bros., 21st Century Fox, MGM, AMC Theaters, and Steven Spielberg, and headed by former Disney Imagineering Chief Creative Officer Bruce Vaughn, has yet to open its first location. The company raised over 40M in venture capital last year. They presented their first title, Alien Zoo, in a pop-up venue at LA’s high-end Westfields Mall earlier this year. Vaughn declined to share details about planned openings. The company is Discount Sale Nike Free Flyknit 3.0 Mens Woven Orange White Running Shoes 2015 Hot Sale In the UK online,Discount Sale Blake Griffin Basketball Shoes II 2 Zoom Hyper Force PE 2012 Mens Sneakers For Men in 44351 In the UK onlineDiscount Sale Online Buy Nike Air Max 95 360 Mens Shoes Grey Red In the UK online, will Adidas AdiZero Rose 2.5 Dominate St. Patricks Day Basketball Shoes C58v9162 Factory,Discount Sale Buy Cheap Nike Lebron 12 2015 Black Green Blue Mens Shoes In the UK onlineAdidas Kanadla 5 Lwather M Men Running Shoes Blue Black T19c7721 outlet at discount, their friends to try new experiences.  Our focus at Dreamscape is on immersive storytelling. Of course, since we need a place for our experiences to happen, we are building high touch, premium venues. But our core product is IP. Creative and technical IP. We are excited to offer UK Asics Onitsuka Tiger Mexico 66 Baja Black White Shoes U16i3610 store wholesale,Discount Sale Deal Nike Air Jordan 3 Kids 2014 Grey Black Orange In the UK onlineNike Air Max 2016 Black/Snow-White Sale Running Shoes Mens Online V92a6521 Outlet,, each feeling different enough that you won’t ever be able to do one and be done,” Vaughn told me. “We intend to prime the waterfall to the home when we open our first location.  We have some clever ideas how Wmns Nike Air Max Tailwind +5 Running Shoes For Men Black Gray S87d7054 everyday low price,Discount Sale Hot Hypervenom Phantom Ag Orange Black In the UK onlineNike Blazer High Vintage Suede Mens Gym Red White Casual Shoes Online Shop C3s9432 Ebay,.”

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Nike Air Max Released 2014 Black Green Shoes,Discount Sale Men's Nike Penny Hardaway Shoes in 27236 In the UK onlineNike Air Max 2015 Black White Orange Shoes,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Nike Dunk High Top Green Irene Grey Shoes,Discount Sale New Released Air Jordan i 1 Retro Mens Shoes Online Black In the UK onlineNike Roshe Run 2015 Suede Premium Wolf Grey Christchurch Peacock Shoes, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Nike Air Jordan Sky High OG Shoe 50% Discount,Discount Sale Nike Air Jordan 4 IV Retro Mens Shoes Black On Sale Cheap In the UK onlineNike Kobe 11 Elite Low Sneakers The Latest Classic, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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