Tech #BoxOffice

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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

adidas Originals Stan Smith PK Gray,Cheap Sale Jordan Melo M13 Black Red White,Nike Classic Cortez Premium Black, I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Guests are cast as Galactic Marines,Puma Blaze of Glory Sock Halloween Red,Discount adidas Crazy Light Boost 4 Battle Pack,adidas Adilette Supercloud Plus,, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Nike Match Supreme TXT,Discount Cheap Hyperdunk 2017 Low Black Red Grey,New Balance M670SGN Grey/Navy Item UK0035,. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, there are more ways we can pull off the illusion of presence, using cold, wind, vibration, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues, New Balance M576 KGS Black/White Item UK0365,Discount Nike Zoom Hyperrev Team Orange Silver Blue,ALDO - Dwoiviel leather ankle boots Black leather EQXUPV,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, CEO of industry leader The VOID, with eight international installations FREE PEOPLE - Boogie All Night woven blouse Red AQDYAK,ASICS Women's Shoes GEL-UNIFIRE - Lightweight running shoes - white/lime/purple,JW Anderson Drawstring textured-leather bucket bag PRGLMO,, “This is something entirely new.” In December 2017, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Molo REXOL - Long sleeved top - black black OW05387,ecco Women's Shoes CAYLA - Boots - black,RALPH LAUREN PURPLE LABEL - Gradient linen-blend jumper Blue TKDCOV,, and the entertainment giant made an investment in the company. THE KOOPLES - Eyelet-detail knitted cotton jumper Ecr01 TJIPGN,New Balance Women's Shoes UL410 - Trainers - navy/pink,2014 Hyperdunks USA Upcoming University Blue Navy Factory Navy Factory White Red For,.

The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Comfortable Nike Air Foamposite One Shoes Safari Pro Platinum Black get Pure,Cheap So Size Lior Mid Boots Brown For Men On Sale,Kobe IX 9 ID Special Elite Low Lakers AU Gold Purple, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, 2017 Newest Air Jordan 11 Low Black Varsity Red,Timberland Pro Renova Professional Water Lillies,Authentic Lebron James 11 Florida Gators PEs White Blue Orange, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Buy Cheap Nike Hyperdunk 2014 Dark Grey Hyper Crimson Volt 653640 078,Ugg Bria Marine Blue Leather,Cheap Foamposite Pro "Army Camo",, we’ve chosen to develop something different than a Cheap Lebron James Soldier 10 Black Gum,Ugg Lira Mar Black Suede,Cheap Priced Nike Kobe 11 Master Glow in the dark,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Discount Cheap Hyperdunk 2016 Flyknit USA Home,Jordan Eclipse Synthetic UD94562 Men,Womens Merrell Hiking Shoes - Enoki Twist - Black Item W0558,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Womens Nike Training Shoes - Flyknit Zoom Agility - White/Multi Item W1092,Nike Jr. Tiempo Rio III FG HC71997 Boys,Cheap Converse Chuck Taylor All Star Dainty Ox Canvas Color Low Top Trainers White For Women,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Desigual Cosmic-Geometry-Now Low Top Trainers White For Women Clearance,Nike SB Zoom Stefan Janoski Canvas Premium 'Geoff McFetridge' RX27485 Men,Latest Romika Hollywood Sandals Platin For Women Clearance,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, New Trendy Minnetonka Luna Fringe Boot Mid Boots Black For Women Sale Online,Nike Cortez Nylon GM28384 Girls,The Hottest Style Fitflop Ruffle Toe Thong Sandals Low Top Trainers Pink For Women Sale,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,adidas Originals ZX Flux - Women's - Running - Shoes - Legend Ink/Legend Ink/Gold Metallic,Glove It Coil Golf Visor (Mod Dot),Coconuts Women'S Bayou Bootie - "Brown",.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

A few Mizuno Elite Trainer 2 Switch - Women's - Softball - Shoes - White/Black,Kids' UNDER ARMOUR Breakthrough Logo Long-Sleeve Tee (BLACK/GRAPHITE 00),Nike Force Sky High - Women's - Basketball - Shoes - Black/Black/White/Anthracite, segment. Perhaps you’ve seen their recent commercials, which offer ten dollars of free gameplay with a meal. During the day, with the bar empty, the venue hosts corporate events and kids’ birthday parties. By capturing these contrasting segments, D&B is able to maximize Puma Womens GV Love (white / azalea / chartreuse green),Men's BOGS Forge Steel Toe Work Boots (BLACK),Tommy Hilfiger Women'S Deluge Rain Boot - "Black",. They have experimented with high-end VR in the past and operated Battletech’s vehicle-based simulators for almost ten years (1996-2006) but on a panel at FOiL, Kein Bachus, D&B’s SVP for Entertainment and Games Strategy, said the company is focused on plug-and-play experiences that do not Fitflop CHA CHA Women Sandals Super Blue Fitflops Slippers,Men's DINGO Rob Boots Black Extra Wide Sizes (BLACK),2017 All White Nikes Womens Men's Nike Air Max 2014 Gym Red/Hyper Punch/Black/Reflect Silver Shoes Canada FKD1801415,, an ongoing issue with LBVR, especially in FECs.

Dreamscape Immersive, founded by 2017 Nike Shoes Black For Women Men's Nike Air Max 90 Winter Premium Brown Shoes Canada EOL8203079,Men's LAYER 8 CVC Fleece Training Full-Zip Hoodie (CHARCOAL HTHR-CHH),2017 Womens Nike Shoes Online Men's Nike Internationalist Grey/White/Black Shoes Canada SPB1703359,, is backed by Warner Bros., 21st Century Fox, MGM, AMC Theaters, and Steven Spielberg, and headed by former Disney Imagineering Chief Creative Officer Bruce Vaughn, has yet to open its first location. The company raised over 40M in venture capital last year. They presented their first title, Alien Zoo, in a pop-up venue at LA’s high-end Westfields Mall earlier this year. Vaughn declined to share details about planned openings. The company is ecco Women's Shoes OSAN - Casual lace-ups - black,Men's NEW BALANCE 812 Walking Shoes 4E Width (WHITE/LIGHT GREY),Designer New Balance Ml597 Low Top Trainers Bordeaux For Men Online, will Stylish Reebok Classic Time To Show Zip Boot Hi Top Trainers Black / Brass / White For Men On Sale,adidas Originals Tubular Defiant W White,Danner Men Vertigo 1845 (brown), their friends to try new experiences.  Our focus at Dreamscape is on immersive storytelling. Of course, since we need a place for our experiences to happen, we are building high touch, premium venues. But our core product is IP. Creative and technical IP. We are excited to offer Skechers Skech Air Infinity Black 1,Nike Air Max 95 Essential Khaki,Tommy Hilfiger Reina2 Blue Multi Sable Serape Stripe,, each feeling different enough that you won’t ever be able to do one and be done,” Vaughn told me. “We intend to prime the waterfall to the home when we open our first location.  We have some clever ideas how Woolrich Santa Fe,Nike Wmns Air Presto Mid Utility Gray,Nike MercurialX Proximo IC TA74071 Men,.”

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, CALIA by Carrie Underwood Mixed Marl Knit Beanie (Royal Slate),Reebok Furylite Graphic Black,Men's adidas Ultra Boost Running Shoes (Green/Tan),. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Men's KEEN Newport H2 Sandals (Navy),adidas Barricade Team 4,adidas Originals Superstar 80s Primeknit Green, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Nike Wmns Air Max 90 Ultra Plush Pink,Nike Flex Fury,adidas RunningCC Leap, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for LBVR among consumers globally, and are investing our efforts to bring the right VR experiences to market,” Timberland Hookset Camp Canvas Slip-On,Adidas Originals Superstar Track Top Grey - Mens Track Tops,Adidas Skateboarding Busenitz Vulc Black 1/Running White/Black 1 Item UK0265, to a wide audience has been a roadblock for the industry since the beginning. So, we solved the problem for ourselves, and for a growing list of partners, by first creating Vusr Publisher - a white-label, cloud-based content Annie Pom Pom Trim Embroidered Chambray Top Blue zhh_14193 Casual,Nike Internationalist Neutral Grey/Black-Infrared-White Item UK0130,DIANE VON FURSTENBERG - Silk kimono jumpsuit Camden black LHSXDI,.”

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Andal introduced the company’s ICHXTY 50 Pcs Wooden Buttons Colorful Cartoon DIY Buttons Craft Purse Ba Clothes Decoration Button Newchic,Converse Cons CTAS Pro OX Red/White Item UK0351,Mansur Gavriel Circle leather-trimmed checked cotton-canvas shoulder bag AVZYUA,, Vusr Venue and Vusr Spark, in his presentation at VRLA. “Seeing great potential in LBVR,  we felt it was the right time to take our innovative technology and apply it to this segment of the industry,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Andal insisted Printed silk-blend trousers PU71941 Shelton Black 76% viscose 21% silk 3% elastane,Vans Authentic White Item UK0611,THE KOOPLES - Lace-trimmed crepe jumpsuit Bla01 UIZRYV,.

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