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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Discount Sale Nike Free Run 4.0 V3 Mens Shoes Breathable Silver Blue In the UK online,Favorably GIUSEPPE ZANOTTI DESIGN 10Mm Fringed Leather Sandals - Military Green women's Flats - 55KY681,Discount Sale Nike New Flyknit Lunar 3 Black/Blue Lagoon/Ice Cube Blue/White Plush Cushioning Ultra Lightweight Mens Running Shoes 2015 Spring Summer Sneakers In the UK online,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Discount Sale Red Canvas Men's Classics In the UK online,Good ALEXANDER MCQUEEN 135Mm Leather Sandal - Black women's Boots - 87UM812,men adidas zx flux shoes breathable shoes casual shoes running shoes blue red and black X78i9716 to,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Wholesale Adidas Adipower Predator SL TRX FG Men Firm Ground Football Cleats With Black Silver Infra,Hot Sale ALBERTA FERRETTI Long Sleeve Silk Chiffon & Lace Dress - White women's Dresses - 40PB453,Adidas Bounce Titan 2016 Men Running Shoes Grey Green B40i4949 Wholesale,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, Puma Trinomic R699 Shoes,Timberland Earthkeepers Bethel Buckle Boots Black - Women's Shoes,Nike Air Huarache Hyper Punch Shoes,, “This is something entirely new.” Cheap price SEAFARER Penelope Cotton Denim - Dark Blue women's Jeans - 77SL046,Onfire Canvas Pumps Navy - Women's Shoes,Excellent CAMILLA ELPHICK 105Mm Jungle Cat Printed Satin - Multicolor women's Pumps - 27RO530,, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Hot Sale Online MAISON MARGIELA Cotton Jersey - White women's Tank Tops - 52FQ449,Asics Patriot 8 Neutral Running Shoes Diva Pink/White/Orchid - Women's Shoes,Official NIKE Roshe Cortez Perforated - Red women's Sneakers - 47EJ432,.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Jacqueline De Yong Womens Lena Dress Cloud Dancer,Nike Air Sock Racer Ultra Flyknit Trainers Yellow Strike/Black/White - Women's Shoes,Adidas Womens Supernova Climachill Running Tank Pink,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Jacqueline De Yong Womens Spirit Roll Neck Jersey Rose Brown,Skechers Go Walk 2 Sock Trainers Black/White - Women's Shoes,Nike Air Force 1 Low Womens White Pink N14z2818,, they can make up for low utilization with a decent weekend. Nike Air Max 90 KPU TPU Womens Black Pink H48l6151,Superdry Womens Lace Panel Skater Dress Optic White,Nike Blazer Low 3s Casual Womens Blue Floral Shoes F74b6197,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over Nike Classic Cortez Nylon Womens Red White N74m9970,Adidas Neo Womens Fashion Jeans Dark Wash,Nike Free 5.0 Womens Blue Fluoresence Green Shoes W68z1217, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Nike Roshe Run Sherpa High Womens Grey Purple Shoes V16i4614,Puma Womens Two Pack Classic Socks Off White,Discount Sale 2015 Nike Air Jordan Flyknit Womens Running Shoes Pink White Cheap Sale In the UK online,. Plumer said The VOID is also considering franchise locations, Discount Sale Buy EG8STG2X Women Fitflop Suisei Sandals Red Pink S diamond In the UK online,Kukri Womens Hoody Navy/Red/White,Discount Sale Nike Air Max 2013 New Style Womens Shoes Moon In the UK online,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, CEO of industry leader The VOID, with eight international installations Cheap TOD'S Marco Clamp Brushed Leather - Black Men's Loafers - 45LS153,Cheap Price X-BIONIC Automobili Lamborghini Boxer Briefs - Black / Red Men's Underwear - 99KH646,Cost charm TOD'S FERRARI Textured Leather Coin Pocket - Black Men's Wallets - 62PT254,, “This is something entirely new.” In December 2017, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Distinctive SALVATORE FERRAGAMO Parigi Suede Driving - Royal Blue Men's Loafers - 43KO551,Collection Here BLK DNM Cotton Blend Honeycomb Knit Sweater - Army Green men's Knitwear - 70PG556,Factory Sale BOGLIOLI Wool & Silk Blend Sweater Vest - Light Brown men's Knitwear - 36YB115,, and the entertainment giant made an investment in the company. Favorite PIERRE BALMAIN 15.5Cm Faded Stretch Denim Biker - Grey men's Jeans - 31WU367,Competitive Price LE COQ SPORTIF Official Acf Fiorentina Windbreaker - Purple men's Casual Jackets - 83MA163,High Cut JIMMY CHOO Croc Embossed Leather Slip On - Black Men's Sneakers - 58AI692,.

The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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