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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Cheap udw9w axccf7 August Deals Nike Air Huarache Mens,New Balance 574 Men Coupon_1220,Discount ahusp nesagg August Deals Nike Air Max Zero Womens,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Discount zzbkh tkqk2k August Deals Nike Air Presto Womens,New Balance 996 Men Coupon_1316,Online r4n2a drmng8 August Deals Nike Air Max 90 Womens Grey,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Outlet f78g7 s83cu2 Cheap Adidas Superstar Womens White Shoes,New Balance Women Coupon_1362,Sale 7strz ai6ea3 August Deals Nike Air Max 90 Womens Grey,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.New Balance 574 Men Coupon_1177,Men's Shoe Nike Air Huarache Ultra Breathe 833147-100,Adidas Bounce Titan 2013 Men Coupon_025,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Nike Derrick Rose Men Coupon_1625,Men's Shoe Nike Air Max Sequent Print 822804-022,JORDAN SUPER.FLY 3 Black/Dark Grey/White,, they can make up for low utilization with a decent weekend. Men's Nike Basketball Shoe Kyrie 2 819583-004,Men's Shoe Nike Air Zoom Odyssey 2 844545-007,Men's Running Shoe Nike Flyknit Air Max 620469-102,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over Men's Shoe Nike Air Berwuda 555305-006,Men's Shoe Nike Flyknit Chukka SneakerBoot 805092-300,Men's Shoe Nike Air Zoom Pegasus 92 Premium 844654-002, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Men's shoe Nike Tiempo Legend VI FG 819177-108,Men's Shoe Nike LunarEpic Flyknit (Boston 2016) 839312-415,Nike Air Force 1 07 LV8 University Black/Gum Light Brown/Black,. Plumer said The VOID is also considering franchise locations, NIKE FREE TRAINER 3.0 V3 Game Royal/Deep Royal/White,Men's Shoe Nike Train Speed 4 Amp (Oregon) 844102-301,Women's Shoe Nike Air Max 1 Ultra 2.0 Flyknit Metallic 881195-001,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Andal introduced the company’s newest products, Nike Team League Reversible,Adidas Pure Boost Mens Black/White/Clear Grey Running Shoes V33622,Evolution Padded Jacket,,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Men's Supernova Climachill Tee,Adidas Pure Boost Womens White/Black/Clear Grey/City Blur Running Shoes V87471,Youth Real Madrid Home Replica Player Shorts,.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Good For Nothing Satin Suede Bomber Jacket CP1392,Nike Air Flight Huarache 'Blackout' Pack Trainer CP4870,The North Face Horizon Cargo Short CP2205, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

With a single stage accommodating only four participants at once, Sik Silk Slide Sandal CP3866,Vans Authentic Trainer CP5059,Asics Gel-Lyte V Trainer CP4220,, like all retail operators, Nike Zoom Stefan Janoski Trainer CP4592,Toms Womens Canvas Classic Espadrille CP5199,Reebok GL 1500 Trainer CP4979, and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well. They’re often empty during the week, but because their maximum gross per two-hour screening is in excess of Womens Shoes adidas Sunlina Solar Pink/Flash Pink,Womens Sandals adidas Supercloud Plus Slide White/Clear Grey/Flash Red,Womens Sandals Aerosoles A2 by Aerosoles Propeller Leopard Tan,, they can make up for low Womens Shoes ALDO Aceidia-U Fuchsia,Womens Shoes adidas Running Abbott Pro TPU 2 Collegiate Navy/Running White,Womens Shoes Badgley Mischka Gene White Satin, with a decent weekend. With less inventory, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets overWomens Sandals Calvin Klein Sable Lacquer Red Baby Python,Womens Sandals Aerosoles Stone Plush White,Womens Boots CARLOS by Carlos Santana Gramercy Wide Shaft Taupe,, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Womens Sandals Clarks Seattle Spice White/Silver Leather,Womens Shoes Aerosoles A2 by Aerosoles Big Hearted White,Womens Boots COACH Samara Fatigue/Fatigue/Aniline Leather/Nylon, could generate over half a million dollars a week, and easily finance new titles. Womens Shoes COACH Noella Saddle/Black Silk Nappa/Box Calf,Womens Boots ALDO Isidora Cognac/Bronze,Womens Shoes Cole Haan Pinch Weekender Black Canvas,.

Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, Womens Shoes ECCO Touch 15 Buckle Navajo Brown/Navajo Brown/Moon Rock/Navajo Brown,Womens Boots Anne Klein Dvorah Taupe Suede,Womens Shoes GUESS Gilby Gray, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Womens Shoes Naturalizer Velma Black Smooth/Shiny,Womens Shoes Anne Klein Petrica Taffy Cognac Leather,Womens Shoes New Balance Classics WL574 Grey/Purple Suede/Mesh,, we’ve chosen to develop something different than a Womens Shoes Nike Zoom Fly 2 Cool Grey/Lucid Green/Voltage Green,Womens Shoes Badgley Mischka Pettal Light Pink Satin,Womens Shoes PUMA Ignite ProKnit Blue Coral/Sulphur Spring,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Womens Shoes Rocket Dog Jena Navy Kyoto,Womens Boots C Label Topaz-3 Brown,Womens Shoes Sam Edelman Delilah Modern Ivory Snake,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Womens Boots UGG Thames Black Suede,Womens Shoes C Label Liberty-22A Fuchsia,Womens Slippers UGG Ansley Antoinette Burgundy Wine Textile,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Womens Shoes Vaneli Trypsy Black Miniliz/Elastic,Womens Sandals Calvin Klein Jiselle Orange Laquer Toscana Leather,Kobe Mambula Hyper Elite Full-Zip,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Running Night Cat Illuminate Women's Jacket,Womens Shoes Calvin Klein Kathryn Shadow Grey Patent,Nike Equilibrium Modern Tempo,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Nike "Banner Year" (Villanova),Womens Boots CARLOS by Carlos Santana Lansing Black,Various Sizes Enl4bPE4 Get Cheap Men Saucony Virrata 2 Running Shoes White / Blue / Black,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

A few Authentic hqc47 fvfvqi August Deals Nike Air Max 90 Womens Blue,Womens Boots Clarks Hayride Elm Black Leather,Buy nza3y 3xe5wb August Deals Nike Air Max 90 Womens, segment. Perhaps you’ve seen their recent commercials, which offer ten dollars of free gameplay with a meal. During the day, with the bar empty, the venue hosts corporate events and kids’ birthday parties. By capturing these contrasting segments, D&B is able to maximize Cheap wgck5 y6nyfn August Deals Nike Air Max Thea Mens,Womens Sandals Clarks Palmdale Dasha Shingle Grey Suede,Discount xqnmp ytp5ac August Deals NMD Womens,. They have experimented with high-end VR in the past and operated Battletech’s vehicle-based simulators for almost ten years (1996-2006) but on a panel at FOiL, Kein Bachus, D&B’s SVP for Entertainment and Games Strategy, said the company is focused on plug-and-play experiences that do not Outlet ah3z3 pi8kya August Deals ZX 850 Mens,Womens Shoes Clarks Sarina Billy Light Tan Leather,Sale k7dv9 ptuyzb August Deals Nike Air Max 1 Mens,, an ongoing issue with LBVR, especially in FECs.

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Comfortable 231515 Nike Zoom Kobe VIi Men Black Metallic Gold Shoes,Womens Shoes Cole Haan Trillby Driver Ironstone,Cheap 205640 Adidas Originals Superstar 2.0 Women Purple Shoes,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Comfortable 171882 Nike Air Max Women Black Shoes,Unisex Shoes Converse by John Varvatos Chuck Taylor All Star Multi-Lace Zip Hi Dark Brown/Turtle Dov,Discount 241942 Nike Free 4.0 V3 Women Orange Ash Shoes, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Adidas Springblade 2013 Men Coupon_254,Womens Shoes ECCO Aimee Midnight/Midnight,Fashion Christian Louboutin Women Coupon_642, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for LBVR among consumers globally, and are investing our efforts to bring the right VR experiences to market,” New Balance 373 Men Coupon_1096,Womens Shoes ECCO Sport Yura Black/Bamboo,New Balance 996 Women Coupon_1534, to a wide audience has been a roadblock for the industry since the beginning. So, we solved the problem for ourselves, and for a growing list of partners, by first creating Vusr Publisher - a white-label, cloud-based content Men's Basketball Shoe Jordan Ultra.Fly 834268-012,Womens Shoes GUESS Kaydden Tan,Men's Nike Shoe Jordan Ultra.Fly 834268-003,.”

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Andal introduced the company’s Men's Shoe Nike Air Max 90 Ultra 2.0 SE 876005-002,Womens Boots Naturalizer Tricia Camel Smooth,Men's Shoe Nike Roshe One 511881-023,, Vusr Venue and Vusr Spark, in his presentation at VRLA. “Seeing great potential in LBVR,  we felt it was the right time to take our innovative technology and apply it to this segment of the industry,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Andal insisted Nike Dunk High Premium SB Unisex Shoe (Men's Sizing) 313171-028,Womens Shoes Naturalizer Gadget Truffle Taupe Printed Iguana Smooth,Women's Shoe Nike Air Max 90 Ultra 2.0 Flyknit 881109-002,.

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