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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Buy 698bq vpmngv Cheap Nike Air Max 90 Womens Shoes,New Balance 574 Men Coupon_1234,Buy s6pk2 kqii7u August Deals Nike Air Presto Mens,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Cheap akpn7 e7psdt August Deals Nike Air Max 90 Mens,New Balance 996 Men Coupon_1308,Cheap zc4a5 qdtqpu August Deals Superstar Mens,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Discount kgrs7 khs8ag August Deals Nike Roshe Run Mens,New Balance Women Coupon_1388,Online 89gqu vq8nhi August Deals NMD Womens,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, Online u36xb 4tcam5 August Deals ZX 700 Womens,New Balance 574 Men Coupon_1274,Outlet iaynn 2k53mz August Deals Nike Air Max 90 Womens,, told me the company is on track to open 90 locations this year, bringing their total install to 150 by year’s end. Sale ap23q sk7gcv August Deals Nike Air Max 90 Mens,New Balance 998 Women Coupon_1545,Sale u36gb dqpu8g August Deals Nike Air Huarache Mens,.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Christian Louboutin Sale Women Coupon_460,Men's Shoe Jordan Eclipse Chukka 881453-300,Giuseppe Zanotti Sale Women Coupon_672,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Jimmy Choo Wedges Women Coupon_922,Men's Shoe Nike Air Force 1 Comfort Lux Low 805300-001,New Balance 574 Men Coupon_1208,, they can make up for low utilization with a decent weekend. New Balance 574 Women Coupon_1443,Men's Shoe Nike Air Max 90 Premium 700155-400,Nike Kevin Durant Men Coupon_1703,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over Men's Basketball Shoe Kobe XI Elite 822675-100,Men's Shoe Nike Air Zoom All Out Flyknit 844134-313,Men's Nike Basketball Shoe Kyrie 2 819583-007, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Men's Running Shoe Nike Flex Fury 2 819134-008,Men's Shoe Nike Free Hypervenom 2 747139-300,Men's Shoe Nike Air Force 1 Ultra Flyknit 817420-001,. Plumer said The VOID is also considering franchise locations, Men's Shoe Nike Air Zoom Terra Kiger 3 Premium 831388-500,Men's Shoe Nike HypervenomX Proximo II TF 747484-700,Men's shoe Nike Tiempo Legend VI FG 819177-108,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, Alessandro Zavetti Canzo Cut & Sew Hooded Top CP955,Nike Air Max 1 Trainer CP4672,Condemned Nation Woody Bomber Jacket CP1309,, like all retail operators, Antony Morato Fleece Short CP2076,Nike Air Huarache Trainer CP4831,Toms Classic Canvas Slip On Espadrille CP3803, and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well. They’re often empty during the week, but because their maximum gross per two-hour screening is in excess of adidas Originals ZX 8000 Boost Trainer CP4148,Reebok Classic Leather Casual Trainer CP4982,Lacoste Marcel Trainer CP4509,, they can make up for low Nike Air Huarache Low Trainer CP4836,Hunter Womens Original Chelsea Boot CP5159,adidas Originals Womens ZX Flux Zero Tech NPS Trainer CP5258, with a decent weekend. With less inventory, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets overWomens Boots Aerosoles Money Role Black Lizard,Unisex Shoes adidas Adizero TJ 2 Black/White/Solar Red,Womens Sandals ALDO Mcconkie Black,, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Womens Shoes Anne Klein Zee Black Multi Fabric,Womens Shoes adidas Golf Climacool II Running White/Silver Metal/Flash Red,Womens Shoes C Label Liberty-13 Navy, could generate over half a million dollars a week, and easily finance new titles. Womens Shoes Calvin Klein Ellcia Black Toscana Leather,Womens Boots Aerosoles High Ride Black Croco,Womens Sandals Clarks Tresca Track Blue,.

Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, Womens Shoes Clarks Penwick Albee Dark Grey Leather,Womens Sandals Aerosoles Boyzenberry Red Stripe,Womens Shoes COACH Erica Gunmetal Metallic, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Womens Shoes Cole Haan Bethany Sling 85 Vapor Blue Patent,Womens Boots ALDO Cherrie Black Leather,Womens Boots ECCO Solbjerg Tall Boot Black/Black,, we’ve chosen to develop something different than a Womens Shoes GUESS Huela Gold Glitter,Womens Shoes ALDO Choewia White/Black,Womens Sandals Naturalizer Donna Spring Denim Leather,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Womens Shoes New Balance Fresh Foam Zante Silver/Navy,Womens Shoes Anne Klein Ionna Pewter Sparkle Fabric,Womens Shoes Nike Air Vapor Advantage Night Silver/Provence Purple/Vivid Purple,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Womens Shoes PATRIZIA Senetti Red,Womens Shoes Anne Klein Tallula Black Multi Fabric,Womens Boots Rocket Dog Marcus Tan Wide Tale/Hush,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Womens Shoes Sam Edelman Liam Denim Blue,Womens Shoes Badgley Mischka Rylee White Satin,Womens Shoes Superga 2750 Waved Tweed Black/Off White,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Womens Boots UGG Abree Short Rust,Womens Shoes C Label Clower-5 Wine,Womens Sandals Vaneli Ismar Black Nubia/Match Zip,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Unisex Shoes Vans Brigata (Gumsole) Black,Womens Sandals Calvin Klein Prina Black Baby Python,Nike Obsessed Full-Zip,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

A few Nike Grand Slam Slim,Womens Shoes Calvin Klein Karel Black Cow Silk,Nike Pro Fierce, segment. Perhaps you’ve seen their recent commercials, which offer ten dollars of free gameplay with a meal. During the day, with the bar empty, the venue hosts corporate events and kids’ birthday parties. By capturing these contrasting segments, D&B is able to maximize Nike Dri-FIT Pullover,Womens Shoes Calvin Klein Day Indigo Lux Snake Print Leather,Authentic 6cfs7 guaafa August Deals Ultra Boost Mens,. They have experimented with high-end VR in the past and operated Battletech’s vehicle-based simulators for almost ten years (1996-2006) but on a panel at FOiL, Kein Bachus, D&B’s SVP for Entertainment and Games Strategy, said the company is focused on plug-and-play experiences that do not Buy avn8g 56u2b3 August Deals Nike Air Max 2016 Mens,Womens Shoes CARLOS by Carlos Santana Liza Cobalt,Cheap g5h3u zfgegd August Deals Superstar Mens,, an ongoing issue with LBVR, especially in FECs.

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Shopping 236334 Nike Free 4.0 V2 Men Red Green White Shoes,Womens Shoes COACH Kara Gunmetal Metallic Cross Green Pearl,Inexpensive 202136 Nike Lunar Racer Vengeance Men Grey Black White Blue Shoes,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Buy 167891 Nike Shox R2 Men Grey Grey Shoes,Womens Sandals Cole Haan Cameron Sandal Sequoia,Shopping 223256 Nike Zoom Hyperdunk Men Black White Shoes, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Cheap 201683 Puma Usain Bolt Signature Men Black Yellow Shoes,Womens Shoes Cole Haan Bethany Open Toe Sling Black/Optic White,Buy 241468 New Balance WW1765 Women Pink Shoes, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for LBVR among consumers globally, and are investing our efforts to bring the right VR experiences to market,” Buy 167167 Nike Dunk Low Women White Lemon Shoes,Womens Shoes Cole Haan Pinch Grand Tassel Gold Metallic,Adidas Bounce Titan V Men Coupon_072, to a wide audience has been a roadblock for the industry since the beginning. So, we solved the problem for ourselves, and for a growing list of partners, by first creating Vusr Publisher - a white-label, cloud-based content Christian Louboutin Sale Women Coupon_508,Womens Sandals ECCO Babett Sandal Strap Slide Black/Black,Jimmy Choo Sandals Women Coupon_893,.”

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Andal introduced the company’s Jimmy Choo Wedges Women Coupon_930,Womens Shoes ECCO Golf Biom Golf Hybrid White/Turquoise Biom Yak Ultimate Runners,Nike Kevin Durant Men Coupon_1723,, Vusr Venue and Vusr Spark, in his presentation at VRLA. “Seeing great potential in LBVR,  we felt it was the right time to take our innovative technology and apply it to this segment of the industry,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Andal insisted MEN'S NIKE AIR MAX 2015 698902-020,Womens Sandals GUESS Guavva Black,Men's Shoe Air Jordan 5 Retro Low 819171-135,.

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