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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Nike Pro Hyperstrong Core,Comfortable 225503 Nike Air Max Tailwind Men Black White Shoes,Red Bull Racing Team Softshell Jacket,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, BMW Motorsport Polo,Inexpensive 215703 Nike Air Penny 2 Men Black White Red Shoes,Active Training Vent Stretch Woven Shorts,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Football Spirit II Training Sweater,Inexpensive 208040 Nike Blazer High Men Brown Beige White Shoes,Men's Basic Padded Jacket,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Andal introduced the company’s newest products, Womens Boots UGG Reignfall Liberty Asphalt,Men's Basketball Shoe Jordan Ultra.Fly 834268-002,Womens Sandals Vaneli Bitya Black Soft Patent,,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Womens Shoes Vaneli Armon Tmoro Nappa/Brown Cheppa Print/Tmoro Elastic,Men's Firm-Ground Soccer Cleat Nike HyperVenom II Phinish NJR x Jordan FG 820122-106,Sesame Street Boys Bermudas,.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, Timberland Euro Sprint Tree Boot CP3755,Nike Air Max Thea Womens Vivid Purple/White Running Shoes V85537,adidas Originals Modern Forum Shoes CP4146,, like all retail operators, Hugo Boss Light Air Trainer CP4492,Nike Free 5.0 2015 Womens White/Black Running Shoes V87071,Nike Air Odyssey Envision Quickstrike Trainer CP4871, and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well. They’re often empty during the week, but because their maximum gross per two-hour screening is in excess of Womens Sandals adidas Cloudfoam Ultra Thong Flash Orange/White/Solar Pink,Men's Nike Tiempo Mystic V FG Pure Platinum/Black/Hyper Orange UK#N5-8946,Womens Sandals Aerosoles A2 by Aerosoles Heart Plush Mid Blue,, they can make up for low Womens Shoes ALDO Astevia Gold,Nike Kids Jr Hypervenom Phelon II FG Soccer Green Strike/Black UK#N5-9178,Womens Sandals Badgley Mischka Milly II Platino Metallic Suede, with a decent weekend. With less inventory, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets overWomens Sandals Calvin Klein Pax Sand Gold/Black Leather,Comutor 12 Hour Panel Backpack CP27,Womens Boots CARLOS by Carlos Santana Hamilton Taupe,, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Womens Sandals Clarks Caslynn Harp Sand Leather,Toms Infant Classic Slip On Espadrille CP543,Womens Boots COACH Tristee Black/Grey Matte Rubber/Wool, could generate over half a million dollars a week, and easily finance new titles. Womens Boots Cole Haan Dey Bootie Black Leather,Vans Junior Atwood Leather Trainer CP698,Womens Shoes Cole Haan Elsie Logo Wedge II Blazer Blue WP Patent,.

Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, Womens Shoes ECCO Baltimore Peep Toe Black/Black,Levi's 511 Slim Jean CP896,Womens Boots Naturalizer Metro Black Smooth/Microfiber, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Womens Shoes New Balance W1080v5 Orange/Purple,Jack & Jones Davy Overhead Hooded Top CP1084,Womens Shoes Nike Dual Fusion Trail Wolf Grey/Anthracite/Black/Pink Pow,, we’ve chosen to develop something different than a Womens Sandals PATRIZIA Sassari Beige,Bellfield Radon Puffer Jacket CP1229,Womens Boots Rocket Dog Hamden Black Galaxy,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Womens Shoes Sam Edelman Ola Soft Nude,Jack & Jones Baron Quilted Puffer Jacket CP1424,Womens Shoes Superga 2750 Linw By Jennifer Meyer Black,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Womens Boots UGG Dixi Flora Perf Port Water Resistant Suede,Franklin & Marshall Small Logo Knit Jumper CP1799,Womens Sandals Vaneli Mandy Red Ecco Nappa,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Womens Shoes Vaneli Frankie Natural Cork/White Patent,Nike Tech Fleece Short CP2178,Usain Bolt Evostripe Full Zip Hoodie,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Women's Supernova Glide Shorts,Ellesse Mercurio Taped Track Top CP3568,Archive Women’s Story Sweater,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Various Sizes 2017/18 Liberty x Nike Tennis ClassicMerlinUltra Leather White Black Womens Shoes 0P81tXHi,Clae Ellington Leather Shoe CP3875,Authentic d4t3t uqcwui August Deals Nike Air Max Zero Womens,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

A few Buy hghm5 2wgvas August Deals Nike Air Max 90 Womens Grey,adidas Originals Superstar Shine Trainer CP4058,Cheap t9svr quphgs August Deals Nike Roshe Run Womens, segment. Perhaps you’ve seen their recent commercials, which offer ten dollars of free gameplay with a meal. During the day, with the bar empty, the venue hosts corporate events and kids’ birthday parties. By capturing these contrasting segments, D&B is able to maximize Discount uhmnd kfw3tx August Deals Nike Air Huarache Mens,Beck & Hersey Remis Trainer CP4249,Outlet aigyi f9qg7u August Deals Yeezy 350 Boost Womens,. They have experimented with high-end VR in the past and operated Battletech’s vehicle-based simulators for almost ten years (1996-2006) but on a panel at FOiL, Kein Bachus, D&B’s SVP for Entertainment and Games Strategy, said the company is focused on plug-and-play experiences that do not Sale nd3i6 9tgy4i August Deals Nike Air Max 90 Mens White,Cruyff Santi Technical Trainer CP4414,Shopping 147270 New Balance Kids Kl574 Kid Black Red Shoes,, an ongoing issue with LBVR, especially in FECs.

Dreamscape Immersive, founded by Discount 151581 Air Jordan 11 Retro Kid White /Black Blue Shoes,Nike Lunar Force 1 Sneakerboot CP4610,Discount 163607 Nike Air Classic BW Si Men Black Shoes,, is backed by Warner Bros., 21st Century Fox, MGM, AMC Theaters, and Steven Spielberg, and headed by former Disney Imagineering Chief Creative Officer Bruce Vaughn, has yet to open its first location. The company raised over 40M in venture capital last year. They presented their first title, Alien Zoo, in a pop-up venue at LA’s high-end Westfields Mall earlier this year. Vaughn declined to share details about planned openings. The company is Comfortable 210367 Nike Air Max Men Blue Shoes,Nike Flight Squad Trainer CP4770,Comfortable 174732 Nike Air Max 90 Men White Black Green Shoes, will Authentic 183511 Nike Classic Cortez Nylon Men Blue White Shoes,Superga 2750 Cotu Classic Trainer CP5008,Cheap 177294 Nike Free 3.0 V3 Men Dark Grey Red White Shoes, their friends to try new experiences.  Our focus at Dreamscape is on immersive storytelling. Of course, since we need a place for our experiences to happen, we are building high touch, premium venues. But our core product is IP. Creative and technical IP. We are excited to offer Authentic 165824 Nike Lebron 10 Men Blue Orange Shoes,Y3 Qasa High Trainer CP5125,Buy 196372 Nike Shox Nz 2.0 Men Black Shoes,, each feeling different enough that you won’t ever be able to do one and be done,” Vaughn told me. “We intend to prime the waterfall to the home when we open our first location.  We have some clever ideas how Discount 174839 Nike Zoom Hyperfuse Tb Men Black Shoes,Womens Shoes adidas Barricade V Classic Silver Metallic/White/Midnight Indigo,Buy 205362 Adidas Originals ZX850 Unisex Blue Red Shoes,.”

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Comfortable 215615 Air Jordan V Retro Women Red Pink Shoes,Womens Boots Aerosoles Money Role Black,Inexpensive 178218 Nike Dunk High Women White Pink Black Shoes,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Adidas Bounce Titan 2013 Men Coupon_038,Womens Sandals Aerosoles Light N Sweet White,Christian Louboutin Sale Women Coupon_498, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Jimmy Choo Wedges Women Coupon_938,Womens Boots ALDO Phily Black,New Balance 373 Women Coupon_1407, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for LBVR among consumers globally, and are investing our efforts to bring the right VR experiences to market,” Nike Kevin Durant Men Coupon_1730,Womens Shoes ALDO Hastina Bone,Men's Nike Hypervenom Phinish II FG 749901-108, to a wide audience has been a roadblock for the industry since the beginning. So, we solved the problem for ourselves, and for a growing list of partners, by first creating Vusr Publisher - a white-label, cloud-based content Men's Shoe Jordan Super.Fly 4 PO 819163-004,Womens Shoes Anne Klein Udaya Natural Fabric,Men's Shoe Nike LunarCharge Premium 923281-331,.”

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Andal introduced the company’s Nike Air Max 93 Black/Anthracite/Pure Platinum/Cool Grey,Womens Shoes Badgley Mischka Pearson Indigo Navy Satin,Women's Shoe Nike Air Max 1 SE 881101-300,, Vusr Venue and Vusr Spark, in his presentation at VRLA. “Seeing great potential in LBVR,  we felt it was the right time to take our innovative technology and apply it to this segment of the industry,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Andal insisted Nike Roshe One Boys Preschool Black/White/Hyper Violet/Volt/Bright Crimson Running Shoes V34822,Womens Shoes C Label Napoli-25 Gold,Adidas D Rose 773 4 Mens Black/Gold Metallic/White Basketball Shoes V19076,.

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