Tech #BoxOffice

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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Low-cost direct - Converse All Star Hi Gr. 41 *Neu* K25f2369,Brixton Grain Slim Chino Pant Men's 65155,Low-cost direct - Converse Dainty Silver Metallic. Size 7 New With Box J15a4188,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Hot Sale - New Mens Converse White Star Player Ev Ox Canvas Trainers Lace Up C22c2659,Columbia Glennaker Lake Rain Pant Men's 65307,* 2011 For Mens Gray Air Max Chartreuse,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, * Adidas Men Run Black Cumacool,Mammut Eisfeld Light SO Pant Men's 65375,* Adidas Originals Unisex Js Wings 20 Shoes Multicolor Shoes,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, * Air Max Gold Ltdfor Mens,RVCA Fuller Trunk Men's 66824,* Black Gray Adidas Men Iii Porsche Shoes,, told me the company is on track to open 90 locations this year, bringing their total install to 150 by year’s end. * Black Yellow White Men Air Max 87,Reef Party On Board Short Men's 66970,* Gray Camo Men's Air Max 1 News,.

VRStudios, founded in 2014, * Nike Air Diamond Turf 2 Black Gold Shoes Men's,Billabong Spinner Lo Tides Board Short Men's 67085,* Nike Air Max Tn White Black Fusion Men's,, mostly in theme parks like Universal Studios and Knott’s Berry Farm. The company just introduced a small (10’x10’) turnkey free roam VR system much like WePlayVR, called the VRcade Atom. “Atom is a true commercial-grade, wireless free-roaming system, * White Blue Nike Men's Air Max Humara Shoes,Billabong New Order Elastic Short Men's 67260,Cheapest ALDO Vianello Suede Chelsea Boots Men 6577-2728,,” said Kevin Vitale, VRstudios’ CEO. At the same time, VRStudios is developing a multiplayer free roam sports-based VR experience with high repeatability for its clients and is contemplating its own retail venues.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Cheap Vans Men x Disney Slip-On Wonderland Pink,Merrell Fraxion Hiking Shoe Men's 70372,KR3W Locker Pocket Pullover Hoodie Men's 64519,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Kavu Wizard Legs Pant Men's 64932,Mizuno Wave Creation 17 Running Shoe Men's 70540,Arc'teryx Alpha SL GoreTex Pant Men's 65300,, they can make up for low utilization with a decent weekend. Hurley Phantom Sumatra Board Short Men's 66996,Five Ten Team 5.10 Climbing Shoe 70668,Nike SB Everett AOP Fern FT Short Men's 67347,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over The North Face NSR Dual 7in Short Men's 67698,Nike Stefan Janoski Max Premium Shoe Men's 70815,Chaco Brio Boot Men's 69591, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Millet Trident GTX Approach Shoe Men's 70018,DVS Torey 3 Mid Skate Shoe Men's 70939,Sidi Dominator Fit Shoes Men's 70393,. Plumer said The VOID is also considering franchise locations, Butora Endeavor Climbing Shoe Wide Fit Men's 70720,Salomon SLab Sense 5 Ultra Trail Running Shoe 71068,Salomon SLab Sense 5 Ultra Trail Running Shoe 71068,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. Authentic Timberland Cityblazer 4 Eye Canvas Boots Men 5381-7174,Nike Lunar Eclipse 5 Black Orange Blue Mens Running Shoes 705396 008,Clearance Lacoste Lerond Trainers Men 5122-8255,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, 60% Off Discount Converse All Star Hi PlimsollsMen 2566-3636,Nike Mercurial X 10 Superfly FG Black 0520 football boots shoes,Asics Gel-Dedicate 4 Court Yellow Silver Shoes Flash Mens,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, Asics White Sports Shoes Gel Fit Nova Find Carbon Onix Sole Tendon At The End,Nike Wmns Roshe On Retro Black Anthracite Sail Mens Running Shoes 819881 001,Men Asics Running Shoes Colour Rich Gel-Flux 3 Tiger Dark Navy Gold Black,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Men Sale Comfortable Guarantee Ralph Lauren Long Sleeved Oft Mesh Darkgreen Polo,Mens Nike Air Max Tn Cushioning Black Green Shoe Wholesale Online,Men Purchase Comfortable Adidas Bounce Titan 5Th V Fifth Netty Black Green Running Shoes, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Nike Lunartempo Womens Running Shoes White Wolf Grey Dark Grey Black,On Sale - Converse X Missoni Ctas Hi.. Multi-Color.. Women 10 Or Men 8.. Fast Shipping! A80o2208,Offerta Converse Navy 'CT slip low' flat low top trainer-Women Consegna Veloce,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Reebok Women Coral Classic Leather Transform Desert Stone/White,UK - [X3310] Converse C Taylor Allstar Hi Black Sneakers Mens Sz 13 Womens Sz 15 V30i7857,Nike Free Balanza Women Training Shoes Black/Atomic Orange-Red Violet-White UA47A,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Women 2015 New Adidas Amberlight Up W Black White Casual Shoes,Low-cost direct - New Converse Women'S Ct Rise Plaid Wool Boots Hi Shoe W Zip Back 549687C Size 6 M,ASICS GEL LYTE V white orange H5P2L 0571 Womens Mens Running Shoes Sneakers,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Nike Air Max 2016 Purple Smoke Orange Violet Rain QS PRM Womens Running Shoes 806772 500,Hot Sale - Converse Jack Purcell Modern Htm 894955-100 White Size Women'S 6 H82n8689,Nike Free Run 3 Soar Sail Reflective Silver Mens Womens Running Shoes 510642 401,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Andal introduced the company’s KI566 Nike Kobe 9 IX Low Ndependence Day Red Black,Discount ASICS Women Gel Kayano Evo Black,Nike Hyperfr3Sh Men Casual Shoes Black Anthracite Wolf Grey Sail,, Vusr Venue and Vusr Spark, in his presentation at VRLA. “Seeing great potential in LBVR,  we felt it was the right time to take our innovative technology and apply it to this segment of the industry,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Andal insisted Nike Hypervenomx Finale Ii Ic Men Soccer Shoes Black White Challenge Red,Cheap PUMA Women Basket Classic Black/Black,Latest Adidas Men Los Angeles Blue,.

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