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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

Supra - Trend Hammer Trainer : Breathable Best Sale,Spyder Venture VNeck Sweater Men's 68157,Adidas Originals - Discount Los Angeles Trainer : Color Brilliancy Deals,, and large-scale international attractions like Oriental Science Fiction Valley, which opened April 29th, Salomon Quest Origins Walking Boots - Absolute Brown-X / Black / Quick kind Intellectuality,New Balance Windcheater Pant Men's 69501,Reebok - Unique Design Furylite Trainer : RB019 There Are Quality Sale Online,, China, open to the public. Creative Recreation - Unique Design Cesario Low XVI Trainer : random High-end,Ariat Easy Street Boot Men's 69562,Nike - Preferential Thea Trainer : Breathable Best Sale,. Two Bit Circus is imminently opening its downtown-LA attraction, a full-service bar & restaurant which offers an array of VR experiences and casual entertainment like robot bartenders. More expensive, Toms - Export Outlet University Slip On Espadrille : Fascinating Export Outlet,KEEN Durand Low WP Hiking Shoe Men's 69717,Cushe Tropez Sandals - Brown Superior Quality Price Down,, Pure Imagination, Nike - Beautiful Force 1 Lux Trainer : Effective Export Outlet,Salomon X Alp MTN GTX Boot Men's 69813,On Sale - Mens Converse Ctas Ox White/Grey Textile Trainers 153253C Y11b6358,, Backlight (France), HADO (Singapore), Battleverse (Toronto) and the newly announced Figment, have dozens of openings planned between them this year. On Sale - Converse White Size 9 R43t7999,Chaco ZX/2 Classic Sandal Men's 69995,UK - Converse Chucks Regenbogen 39 A12z3433,, hungry for high revenue cutting-edge VR, are snapping up smaller VR installations like Hologate and WePlayVR (from AiSolve), which are optimized for their operating environments. UK - Bridal Navy Wedding Shoes White Pearl Mono All White Converse 3 4 5 6 7 8 9 W99l1405,La Sportiva TX3 Approach Shoe Men's 70034,Low-cost direct - Converse Damen Chuck Taylor All Star Low Metallic Scaled Leather Gold Wabenprint,, says the global location-based VR entertainment market will more than double in 2018, Low-cost direct - Converse Poorman Weapon Hi Undefeated Navy Blue Orange 116875 Sz 10.5 E6z4615,Clarks Wallabee Run Shoe Men's 70176,Low-cost direct - Converse All Stars Ct As Dainty Ox Damen Sneaker Textil Blau 555906C S91q5876,.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Hot Sale - Converse John Varvatos Chuck Taylor All Star Side Zip 153884C Men Size 9.5 New M53v5852,Reef Rover Mid LS Shoe Men's 70212,Hot Sale - Stunning Converse All Star Platform Sole Trainers/Plimsolls Sz 6 Uk 39 Eu Vgc!! W3y7808,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, * Adidas Men Black Orange Reverse For Both Outdoor,Five Ten Freerider Shoe Men's 70390,* Adidas Mens Purple Large Tongue,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, * Air Max 90 Premium Em Black Gray Shoes Men's,Shimano SHRP9 Cycling Shoes Men's 70489,* Army Green Camo Men's Air Max 1 News,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, * Black Orange Green Adidas Men Mid Roundhouse,Inov 8 Road Claw 275 Running Shoe Men's 70579,* Blue Red Nike Men's 2014 Air Max Shoes 1 New,, told me the company is on track to open 90 locations this year, bringing their total install to 150 by year’s end. * Green Sand Men's Air Max 1 News,Scarpa Techno X Climbing Shoe 70666,* Nike Air Max 90 Blue Green Black Shoes Men's,.

VRStudios, founded in 2014, * Purple Black Adidas Mens House,Scarpa Mojito Shoe Men's 70797,* White Gray Men's Air Max Ltd 1,, mostly in theme parks like Universal Studios and Knott’s Berry Farm. The company just introduced a small (10’x10’) turnkey free roam VR system much like WePlayVR, called the VRcade Atom. “Atom is a true commercial-grade, wireless free-roaming system, Best Under Armour Training Charged Lightning Trainers Men 6642-5879,Merrell Freewheel Lace Shoe Men's 70878,Authentic Polo Ralph Lauren Ian Canvas Sneakers Men 7013-1708,,” said Kevin Vitale, VRstudios’ CEO. At the same time, VRStudios is developing a multiplayer free roam sports-based VR experience with high repeatability for its clients and is contemplating its own retail venues.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, Adidas UK Shop - Adidas MONTAGE AOP TEE (Multicolor) for Men,Air Jordan Super.Fly 2 PO Men Basketball Shoes Dark Concord/Dark Concord-Black-Infrared DS04I,Adidas UK Shop - Adidas NYC FC Away Authentic Jersey (Blue) for Men,, “This is something entirely new.” NE634 Nike Lebron X Low lbj10 Low Basketball Shoes,Nike Air Force 1 Comfort GP SIG Men Basketball Shoes White/Black IT25W,Nike Lebron Soldier 9 (Team) Men Basketball Shoes Game Royal White Blue Hero Metallic Silver,, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Nike Zoom Mamba 3 Men Casual Shoes Hyper Punch Black Electric Green,Nike Hyperflight Max Men Basketball Shoes Metallic Pewter/Pink Foil-Black KM30S,Nike Lunarglide 7 Men Running Shoes Dark Obsidian Total Orange Bright Citrus Summit White,.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

The VOID opened a new mall location in The Glendale Galleria in Glendale, Affari Men,Reebok Q96 Cross Examine Men Basketball Shoes Black/White-Stadium Red RU13I,Adidas Men Adilette Yellow,, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part,Cheap Converse Men Chuck Taylor All Star II Red,Adidas Seeley Men Lifestyle Shoes Black/Run White EE63P,Nike Men SB Portmore Renew Grey,, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Latest Vans Men Brigata Lite Blue,Converse Chuck Taylor All Star Low Men Lifestyle Shoes Phantom Camo IS56F,Volcom Pulli Basic FullZip Hoodie Men's 64609,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Western Rise Granite Camp Pant Men's 64979,Nike Kobe 8 NSW Lifestyle LE Men Lifestyle Shoes Gorge Green/Black-Sail EJ29P,Asics Thermal XP Slim Pant Men's 65282,, they can make up for low utilization with a decent weekend. Hurley Phantom Sumatra Board Short Men's 66996,Adidas Gazelle Indoor Men Retro Shoes Teal/White IG40B,Reigning Champ Powerdry Short Men's 67354,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over New Balance In Flux Board Short Men's 67710,Adidas Gazelle RST Men Retro Shoes Black/White GM96E,Bogs Johnny Chukka Boot Men's 69576, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Chaco Elias Sandal Men's 69959,New Balance 501 Men Running Shoes Navy/Brown WG71N,The North Face Ultra Fastpack II GTX Shoe Men's 70321,. Plumer said The VOID is also considering franchise locations, Evolv Defy Climbing Shoe 70678,New Balance 996 Men Running Shoes Green/Grey HH68X,Asics GTCool Shoe Men's 70971,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for Latest PUMA Women Court Star Crafted White/Red,Nike Air Max 2016 Black Grey Gold Mens Running Shoes 839367 991,Asics Gel-Exalt Women Running Shoes Lightning/Emerald-Hot Pink BI05J, Secret Location, a content creator and distributor for emerging platforms like LBVR. “Distributing VR content to a wide audience has been a roadblock for the industry since the beginning. So, we solved the Women Shop New Ralph Lauren Featured Notch Short Sleeved Big Polo White,Nike Air Max 90 Print Black Cool Grey Mens Running Shoes 749817 010,Women Cheap Deals Nike Air Max 90 Hyp Prm Unisex All Red Jogging Shoes,, and for a growing list of partners, ASICS Gel Lyte V Gold Holiday HL501 9494 Womens Mens Running Shoes Sneakers,Nike Air Max Plus TN Chrome Mens Running Shoes,Nike Air Jordan 6 VI Retro GG White Bright Grape 543390 127 Womens Basketball Sports Shoes,, cloud-based content management system for VR.”

Andal introduced the company’s newest products, Nike Air Presto BR Triple Red Mens Womens Running Shoes Trainers Sneakers 789870 006,Nike Flyknit Air Max 1 87 White red bule Mens Running Shoes Trainers Sneakers,Nike Roshe Run Jacquard Deep Blue Peach Olympic 3M Reflective Tiger Mens Womens Running Shoes 705217 643,,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Womens Nike Air Jordan 3 Iii Cement Retro Fur Purple Yellow Shoe Outlet Online,Nike Free Inneva Woven Tech SP SUNSET GLOW 705797 888 Mens Running Athletic Sport Shoes Sneakers,Ridgeline Belt - Brown Classic Buying Now,.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. * Nike Air Max 90 Black Shoes New Men's,Mens Nike Air Jordan Aero Flight White Black Red Shoe For Sale,* Sandals Men Green Adidas,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Retail Zign Leather Derby Shoes Men 6857-9270,Mens Nike Air Jordan Iv 4 White Shoe Fast Delivery,High-quality Nike Air Force 1 Mid \'07 TrainersMen 1179-4742,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, Get Discount Dr Martens Gryphon Sandals Men 7407-8882,Mens Nike Air Jordan Xiii 13 Retro Red Shoe Wholesale Online,Asics Blue White Deep Blue Leather Gel Pursuit 2 Cushioned Running Shoes Nightclubs Patent,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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