Tech #BoxOffice

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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

* Adidas Womens Black Jeremy Scott Slippers Ladies Obyo,* 2011 Air Max Green Green Shoes Netty Men's,* Nike Air Max 90 Boots Mid Dark Blue No Sew Sneaker Peach Womens Shoes,, and large-scale international attractions like Oriental Science Fiction Valley, which opened April 29th, Asics Fuzex Lyte Black White Running Shoes Womens,* Adidas Men Black Purple White Adipure 11pro Trx Ic Kaka V Soccer,Asics Training Shoes Gel-Fit Sana Sapphire White Womens,, China, open to the public. Asics Women Training Shoes Gel-190 Tr Tiger Light Blue White Silver Cross Colour,* Adidas Men Ledge St Shoes Men Colorful Shoes,Adidas UK Shop - Adidas UltraBOOST Uncaged Shoes (Grey) for Women,. Two Bit Circus is imminently opening its downtown-LA attraction, a full-service bar & restaurant which offers an array of VR experiences and casual entertainment like robot bartenders. More expensive, Adidas UK Shop - Adidas Ultimate Tee (Blue) for Women,* Adidas Men's Blue White Running Shoes,Nike Air Max 95 Og Womens Lifestyle Shoes Black Anthracite Cool Grey Volt,, Pure Imagination, Nike Free Tr 5 Womens Training Shoes White Sport Red,* Adidas Originals Mens Brown Orange White Shoes Haute Couture,Prezzo Intero Vans Black plain lace up trainers-Women Vendita Calda,, Backlight (France), HADO (Singapore), Battleverse (Toronto) and the newly announced Figment, have dozens of openings planned between them this year. Nike Women Air Max Thea Black,* Air Max 90 Black Red Gray Shoes Hyperfuse Fur Men's,Nike Dunk High Skinny Retro Women Basketball Shoes Dark Sea/Mineral Teal IQ59X,, hungry for high revenue cutting-edge VR, are snapping up smaller VR installations like Hologate and WePlayVR (from AiSolve), which are optimized for their operating environments. Nike Free 5.0+ Women Running Shoes Red Violet/Bright Magenta LT47F,* Air Max 90 White Gray Shoes Men's,Women New Fashion Ralph Lauren Big Pony Yellow Breathable Neck Polo,, says the global location-based VR entertainment market will more than double in 2018, Women 2015 Air Jordan Retro 8Th Viii Eighth White Red Sneakers,* Air Max Ltd Black Gold Mens,Women Buy Latest Style Puma 901 1St I First Unisex Black Pink Shoes,.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Nike Air Force 1 Ultra Flyknit Low Red White Mens Womens Sneakers Casual Shoes,* Black Adidas Men Jeremy Scott Obyo Shoes,Nike Air Max 1 Ultra Moire CH USA Flag Red White Blue Mens Womens Running Shoes 724390 019,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Nike Air Max Zero QS Black Black White Mens Womens Running Shoes 789695 009,* Black Green Adidas Men Porsche,Nike Lunar Force 1 Hi Premium Hot Lava Mens Womens Sneakers Casual Shoes 654440 800,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Nike Wmns Roshe Run London Dark Blue White Mens Womens Running Shoes 511882 500,* Black Red Nike Men's 2015 Air Max Shoes,Seeland Cottage Quilt Lady Waistcoat - Black Olive Refinement Sale Online,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, Supra - Beautiful Stacks Vulc II Trainer : Authentic Wholesale Online,* Blue Adidas Originals Mens Mid Forum,Supra - Deals Owen Reflective Trainer : Dignified Cheap-season,, told me the company is on track to open 90 locations this year, bringing their total install to 150 by year’s end. Cruyff - Puente Suede Trainer : Exclusive Counter Genuine,* Blue White Adidas Men Shoes,Nike - Youth Tavas Trainer : Refinement Sale Online,.

VRStudios, founded in 2014, Creative Recreation - Comfort Cesario Low XVI Wool Trainer : steady Official Authorization,* For Mens White Red Air Max 90,Aigle Artemis 2 Walking Boots (Men's) - Kaki Leisure Introverted,, mostly in theme parks like Universal Studios and Knott’s Berry Farm. The company just introduced a small (10’x10’) turnkey free roam VR system much like WePlayVR, called the VRcade Atom. “Atom is a true commercial-grade, wireless free-roaming system, Grubs Field Neoprene Wellington Boots (Unisex) - Green mysterious On Sale,* Green White Men's Air Max Ltd 1,Timberland Earthkeepers Holbrook Flip (Men's) - Brown Selling Profile of smooth lines,,” said Kevin Vitale, VRstudios’ CEO. At the same time, VRStudios is developing a multiplayer free roam sports-based VR experience with high repeatability for its clients and is contemplating its own retail venues.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, * Air Max Ltd Black Vermeil Men,High-quality Superdry Jetstream Slip On Espadrilles Men 2662-5415,* Black Mesh Adidas Men Migratory,, “This is something entirely new.” * Blue White Adidas Men Shoes,Authentic Tommy Hilfiger Jay Flag Slip On Plimsolls Men 6850-7117,* Men Blue Black White 2012 Air Max,, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, * Nike Air Max Tn I Green White Dark Shoes Men's,Wholesale River Island Smart Shoes Men 5755-9157,* White Blue Adidas Men Shoes,.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Asics Gel-Game 5 Court White Orange Shoes Mens,Authentic Glorious Gangsta Paris Hi-Top Trainers Men 7102-8403,Asics White Silver Fuchsia Volleyball Shoes Gel Task Mt Sheepskin Explosion Models Fjopwz0ujl The Most,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Men Asics Pro Fg Colour Shoes Gel-Ace Tiger Black Black Red,Authentic Dune Barny Leather Shoes Men 8439-2687,Men Yellow Black Onitsuka Tiger Mexico 66 Sneakers Colour,, they can make up for low utilization with a decent weekend. Ralph Lauren Short Sleeve Flag Furniture Nation,Authentic Base London Richards Leather Oxford Shoes Men 2641-9556,Adidas UK Shop - Adidas Superstar 80s Shoes (Green) for Men,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over Adidas UK Shop - Adidas alphabounce Reigning Champ Shoes (Grey) for Men,Buy Adidas Originals Tubular Shadow Knit TrainersMen 7583-3382,Adidas UK Shop - Adidas Bruins Sweet Sixteen Tee (Blue) for Men, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Adidas UK Shop - Adidas Response Tee (Orange) for Men,Asics Fuzex Black White Running Shoes Mens,HV720 Nike Kobe VII 7 Gray White Black Basketball Shoes,. Plumer said The VOID is also considering franchise locations, Nike Kd7 Men Basketball Shoes Metallic Pewter Anthracite Lyon Blue Flash Lime,Asics Gel-Resolution 6 Court White Blue Shoes Mens,Nike Victory Waffle 3 Unisex Casual Shoes Black Volt White,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Andal introduced the company’s newest products, Adidas UK Shop - Adidas Supernova TKO Pullover (Red) for Women,Nike Metcon 1 Men Training Shoes Tumbled Grey Black Gum Medium Brown Vivid Purple,Nike Air Max 2015 Womens Running Shoes Obsidian Black Hyper Orange,,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Favorito Converse Black 'CT DBL tongue' flat lace up low top trainers-Women Factory Outlet,Edizione Limitata Mens,Nike Women Chalk Lunar Sculpt Chalk Blue,.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. Low-cost direct - Converse All Star High Top Canvas Trainers Size Uk 3.5 Y80y1837,Laird Apparel Decompression Pant Men's 652,Hot Sale - Converse John Varvatos Ctas Turtledove Side Zip H 153885C Men Size 9 New W26r1944,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, * 2011 Men Yellow Gray Air Max UK,The North Face Reaxion Amp Crew LongSleeve Men's 693,* Adidas Originals Suede Mens Blue Yellow Shoes,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, * Black Adidas Men Iii Porsche,Billabong Slider Board Short Men's 67018,* Blue Green Black Pink Adidas Men St,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Scarpa Boostic Climbing Shoe 70663,Air Jordan IV Retro Men Basketball Shoes Black/White-Cool Grey-PR Platinum FI44G,Rainbow Bentley Flip Flop Men's 71218, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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