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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Inexpensive 201332 Nike Free Run 3 Men Black Blue White Shoes,Men's Shoe NikeCourt Zoom Vapor 9.5 Tour 631458-101,Shopping 148572 Nike Lunareclipse Shield Men Black Green Shoes,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Authentic 153621 Nike Shox Conundrum Men White Blue Shoes,Men's Training Shoe Nike Metcon 2 819899-464,Cheap 216923 Nike Shox O Leven Men Black Green Shoes,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Comfortable 234512 Nike Shox Rivalry Men White Orange Shoes,NIKE AIR MAX 1 ULTRA MOIRE Game Fireberry/White/Fireberry/Firebe,Authentic 190911 Nike Zoom Kobe VI Men Shoes,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, NIKE AIR ZOOM PEGASUS 33 831352-601,Nike Air Max 90 Boys Grade School White/Black/Volt/Pink Blast/Total Orange Running Shoes V88627,Nike Zoom LJ 4 Unisex Jumping Spike (Men's Sizing) 415339-100,, “This is something entirely new.” Women's Shoe Nike Free RN Flyknit 831070-100,Nike Flex Fury 2 Girls Grade School Wolf Grey/Hyper Pink/Dark Grey/White/Cool Grey Running Shoes V98,Adidas Messi 15.1 Fg Boys Preschool Black/Solar Green/Solar Red Soccer Shoes V27576,, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Nike Free 5.0 2015 Girls Grade School Copa/Vivid Pink/White/Metallic Silver Running Shoes V48436,Adidas Crazy 97 Mens Light Scarlet/Blue/White Basketball Shoes V62165,Adidas Energy Boost 2 Mens Earth Green/Night Shade/Solar Slime Running Shoes V53118,.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Nike Zoom Elite 8 Womens Pink Blast/White/Electric Green/Black Running Shoes V68998,Adidas Ace 16.3 Primemesh Fg/Ag Mens Shock Blue/Semi Solar Slime/White Soccer Shoes V74530,Nike Kids Jr Mercurial Victory V FG Soccer Wolf Grey/Black/Hyper Pink UK#N5-9466,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Calvin Klein 1 Pack Linear Cotton Trunk CP405,Nike Air Max 2016 Mens Cool Grey/Black/Wolf Grey Running Shoes V46647,Timberland Junior 6 Inch Premium Waterproof Boot CP689,, they can make up for low utilization with a decent weekend. Converse AMK Coated Full Zip Hooded Top CP1000,Nike Air Zoom Pegasus 32 Mens Light Silver/Ghost Green/Dark Turquoise/Black Running Shoes V62274,Carhartt Anchorage Parka Jacket CP1285,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over The North Face Gotham Jacket CP1519,Nike Free 5.0 2015 Mens Bright Crimson/White/Black Running Shoes V42171,Creative Recreation Toluca Swim Short CP2305, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” adidas Originals Adilette Slides Sandal CP3817,Nike Zoom Fly 2 Mens Black/Cool Blue/White Running Shoes V14911,adidas Originals Los Angeles Trainer CP4113,. Plumer said The VOID is also considering franchise locations, Creative Recreation Kaplan Perforated Woodgrain Trainer CP4368,Adidas Energy Boost 2 Womens Solar Blue/Tech Grey Metallic/Solar Metallic Running Shoes V76188,Nike Safari Deconstruct Trainer CP4642,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Nike Pro Classic,Majestic LA Varsity Jacket CP1447,Men's Techfit Chill Long Tights,, which services approximately half the VRcades in North America. They have over 300 clients, with over 100 added in the past three months. Wholesale Trade Nike Air Max 90 Hyperfuse QS Mens Shoes White Blue Orange ZltjtbuS,Antony Morato Classic Roll Neck Knit CP1773,Authentic inn4k mrshi2 Cheap Nike Air Max 90 Womens Grey Shoes,. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, Buy gupgr f7r36r August Deals Nike Air Max Thea Womens,Converse Core Fleece Short CP2112,Cheap evmab iypyrr August Deals Nike Air Max Tavas Womens,. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room scale Discount dd2ws 2zgpdx August Deals ZX 750 Mens,Ellesse Icaruc Piped Swim Short CP2309,Online eyzgq 3rzyie August Deals Nike Free 50 Womens, people is actually going to be at a local VR Arcade. Outlet c2q66 g9x89i August Deals Ultra Boost Womens,Converse Core Fleece Suit CP3592,Sale ezc8w v2p2zr August Deals Nike Air Max 2015 Mens,.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for UK bu4gg 9ez45i August Deals Nike Air Max 90 Essential Mens,Ellesse Monaco Slide Sandal CP3830,Comfortable 185241 Adidas Originals Lifestyle Men Black White Shoes, Secret Location, a content creator and distributor for emerging platforms like LBVR. “Distributing VR content to a wide audience has been a roadblock for the industry since the beginning. So, we solved the Cheap 237854 Air Jordan V.1 Retro Men Grey White Shoes,adidas Originals Racer Lite Trainer CP3969,Shopping 213324 Nike Air Classic BW Si Men White Black Shoes,, and for a growing list of partners, Cheap 172178 Nike Air Force 1 Men Black Shoes,adidas Originals Superstar Vulcanised ADV Trainer CP4126,Discount 176034 Nike Air Max 90 Men Black Green Shoes,, cloud-based content management system for VR.”

Andal introduced the company’s newest products, Comfortable 183979 Nike Air Max Fly By Men Orange Blue Shoes,Asics Gel-Lyte EVO 'Samurai Pack' Trainer CP4234,Comfortable 147838 Nike Classic Cortez Nylon Prm Men Silver Brown Black Shoes,,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Discount 154327 Nike Dunk Low Men Shoes,Cruyff Pelota Snake Trainer CP4392,Buy 189810 Nike Free Tr Fit Men Black Blue White Shoes,.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

TPlatforms Jimmy Choo Women Coupon_990,Nike Womens Benassi JDI Slide Sandal CP5236,New Balance 998 Men Coupon_1337,. VRBars and humble VRCades are opening in the Americas by the hundreds. There are reportedly over 3,000 such locations in China already. Two Bit Circus is imminently opening its downtown-LA attraction, a full-service bar & restaurant which offers an array of Nike Kevin Durant Men Coupon_1717,Womens Shoes adidas Energy Boost ESM Mid Grey/White/Frozen Green,Men's Football Cleat Nike Alpha Pro 2 3/4 TD LE 2.0 820280-060,, Backlight (France), HADO (Singapore), Battleverse (Toronto) and the newly announced Figment, have dozens of openings planned between them this year. At the same time Family Entertainment Centers (FEC’s), Men's Nike Shoe LeBron XIII Low 831925-610,Womens Boots Aerosoles Cascade Dark Brown Combo,Men's Shoe Nike Air Force 1 Ultra Flyknit 817420-700, installations like Hologate and WePlayVR (from AiSolve), which are optimized for their operating environments. Alexis Macklin, of Greenlight Insights, says the global location-based Men's Shoe Nike Hypershift 844369-011,Womens Sandals Aerosoles Savant White Combo,Men's Training Shoe Nike Zoom Speed Trainer 3 804401-007,, and will grow to over $8 billion by the end of 2022.

AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. NIKE LUNAR TRAINER 1 Black/Volt/White,Womens Boots ALDO Phily Taupe,Women's Shoe Nike Air Zoom Strong 843975-002,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Adidas D Rose 5 Boost Boys Grade School Black/White/Scarlet Basketball Shoes V35752,Womens Shoes ALDO Unalevia Cognac,Adidas D Lillard 2.0 Mens Gold/Dark Grey/Green Glow Basketball Shoes V56055,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, Adidas Barricade Team 4 Mens Clear Grey/Tech Silver Metallic/Midnight Grey Tennis Shoes V44710,Womens Boots Anne Klein Yeppy Black Fabric,Nike Roshe One Winter Mens Black/Sail Running Shoes V25362,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, CEO of industry leader The VOID, with eight international installations Womens Shoes Clarks Un Hearth Burgundy Leather,Womens Shoes Clarks Propose Band Red Leather,Womens Shoes COACH Brady Black Semi Matte Calf,, “This is something entirely new.” In December 2017, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Womens Shoes Cole Haan Bradshaw Wedge 40 Blazer Blue Patent,Womens Shoes Clarks Idella Honor Brown,Womens Sandals ECCO Rudny Sandal Moon Rock Universe,, and the entertainment giant made an investment in the company. Womens Shoes GUESS Etten Gold Glitter,Womens Sandals COACH Gemma Silver Mirror Metallic/Woven Matte Calf,Womens Sandals Naturalizer Vibrant Procelain Skin Leather,.

The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Womens Shoes New Balance W520V2 Steel,Womens Shoes COACH Garland Saddle Soft Milled Leather,Womens Shoes Nike Zoom Winflo 2 Flash Black/White/Reflect Silver, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Men's Nike Air Zoom Elite 8 Black/Bright Crimson/Ghost Green/Green Strike UK#N5-9069,Womens Slippers UGG Dreams Navy Blue Hearts Suede,Converse Infant Chuck Taylor All Star High Mono Canvas Trainer CP482,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Converse Core Full Zip Hooded Top CP994,Womens Sandals Vaneli Ellis Black Mag Patent/Balck Mesh/Gunmetal Buckle,Franklin & Marshall Quilted Down Jacket CP1379, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Condemned Nation Primo Swim Short CP2300,Womens Shoes Vaneli Bowl Beige,adidas Originals Gazelle '70s Trainer CP3992, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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