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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Elegant STEVE J & YONI P Destroyed Cotton Denim - Blue women's Jeans - 56TW535,Discount Sale Nike Air Max 90 Flag Usa Womens Shoes All Gold Lovers Shoes Discounts In the UK online,High Cut DAMICO MILANO 120Mm Ankara Brocade & Suede T-Bar - Navy women's Pumps - 99AR475,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, New style FRANCESCA PICCINI Floral Printed Silk Organza Dress - Orange / Multi women's Dresses - 33SE988,Discount Sale Nike Air Max 90 Womens Shoes Wholesale White Pink Yellow Brown In the UK online,Reasonably Priced SARA ROKA Cotton Poplin & Jacquard Dress - Pink women's Dresses - 42OS057,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Vans Court Mid Dx Womens Beige,Discount Sale Nike Mercurial 2014 Victory X TPU FG soccer boots for men and women black white red In the UK online,Rocket Dog Terrain Boots Black - Women's Shoes,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios, founded in 2014, Ribbon Womens Lace Trim Slub Top Black,Discount Sale Womens Toms Brown Classics In the UK online,Nike Air Jordan 12 Womens Red White Shoes J21h2956,, mostly in theme parks like Universal Studios and Knott’s Berry Farm. The company just introduced a small (10’x10’) turnkey free roam VR system much like WePlayVR, called the VRcade Atom. “Atom is a true commercial-grade, wireless free-roaming system, Nike Air Max 90 Womens Orange White Blue L55s2850,women Adidas cc cosmic boost flyknit casual shoes running shoes orange white D12p7301 Outlet,Nike Blazer High Womens Suede VT Gym Red Shoes A66j4232,,” said Kevin Vitale, VRstudios’ CEO. At the same time, VRStudios is developing a multiplayer free roam sports-based VR experience with high repeatability for its clients and is contemplating its own retail venues.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Excellent TITLE OF WORK Silk Organza Bow - Navy Men's Ties - 99NW923,Nike Air Max 90 Women's Black/Grey/Red Shoes,Fashionable BALMAIN Sleeveless Leather Poncho - Black men's Leather Jackets - 41QN470,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.First-Rate REEBOK Crossfit Compression Leggings - Black / Green / Red Men's Running - 72TS497,adidas Originals NMD Runner W Women White,Graceful DANIELE ALESSANDRINI GREY Techno Herringbone - Navy Men's Suits - 27LJ935,, they can make up for low utilization with a decent weekend. Hot Sales BRIONI Embossed Leather Classic - Navy Men's Wallets - 32VV073,adidas Originals Superstar W Women White,Low-Down Price JIMMY CHOO Stars Studs Leather Credit Card Holder - Navy Men's Wallets - 42HR673,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over New arrival THE BRIDGE Leather Card Holder - Black Men's Wallets - 80DJ223,Nike Wmns Air Force 1 '07 Mid Premium Women Blue,Offers 11 BY BORIS BIDJAN SABERI Destroyed Washed Cotton Denim Jacket - Blue Men's Casual Jackets - 29OV046, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Original Designed MARCELO BURLON COUNTY OF MILAN Logo Printed Long Socks - White Men's Underwear - 58PY025,Nike Wmns Air Max 90 Winter Women Brown,Price Reduced CHRISTIAN PELLIZZARI Lurex Jacquard Evening - Black / Silver Men's Jackets - 31XK331,. Plumer said The VOID is also considering franchise locations, Reasonably Priced VIVIENNE WESTWOOD Layered Cool Wool - Grey men's Jackets - 70OE426,Nike Wmns Air Huarache Run Ultra Women Red,Jordan Scarf Adult Basketball Accessories Wolf Grey/Black N72l9835 Big Discount,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, and CEO of Hologate, a four-station Vive room scale system for FEC’s that is tethered (i.e. virtually free roam),Last PALM ANGELS Destroyed Cotton Cable Knit Sweater - Beige Men's Knitwear - 61QW496,Nike KD Hyperelite Basketball Crew Mens Basketball Accessories Durant Kevin Radiant Emerald/Hyper,Massive Sale LEVEL Off Piste Leather Ski - Black men's Gloves - 98DB293,.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, CEO of industry leader The VOID, with eight international installations Nike Roshe Run Slip On Mens Suede Promo Black White Electric Yellow Shoes W8t8629,Nike Sock Dart Trainers Black/White - Men's Shoes,2016 Vans Slip On Leisure Leather Breathable Unisex Shoes O70n9162,, “This is something entirely new.” In December 2017, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Discount Sale 2015 Limit Nike Wmns Free Viritous Trainers Mens Running Shoes Gray Grass Green Khaki In the UK online,Diesel Mens Tepphar 0676M Tapered Fit Jeans Grey,Discount Sale 2016 Nike Air Jordan 1.5 The Return-Hybrid"Soar"White/Black-Soar AJ 30th Mens Shoes 768861-106 In the UK online,, and the entertainment giant made an investment in the company. Discount Sale Buy Cheap Nike KD 7 2015 Red Black Grey Mens Shoes In the UK online,French Connection Mens 12G Crew Neck Jumper Stone,Discount Sale Latest Nike Air Max 2016 II Sneakers Nano TPU Material Fluorescent White Black Mens Running Shoes Online Sales In the UK online,.

The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Jacqueline De Yong Womens Mellis Short Sleeve Top Night Sky,Nike Blazer Low Mens In Black White Leopard Shoes L93q6474,Nike Air Max 90 Womens All White A33p6827,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Nike Blazer Low Premium Vintage Suede Womens Red White Shoes M59e8780,Nike Dunk High Top Mens Black White Skeleton W36r4434,Nike Free 5.0 Womens Orange Blue Shoes K3u9131,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Discount Sale 2015 Air Jordan 4LAB1 Glow Reflective Pink Silver White Nikelab AJ Sneakers Womens Basketball Shoes Sports Mesh Netting Upper In the UK online,Nike Dunk High Top Mens Campus Blue White I84b1159,Discount Sale Cheap CYYHJMDP Women Fitflop Suisei Gray Colour Toning Sandals In the UK online,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Discount Sale Nike Lunar Hyperdunk 2012 Basketball Shoes for Women in 82418 In the UK online,Nike Free 3.0 V2 Mens Gray Fluorescence Green Shoes W3v6320,men and women adidas neo 10k casual shoes fashion sneaker red white orange H97y5058 New,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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