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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Men's Golden State Warriors Track Top,Adidas Element Refine Womens Black Running Shoes V12653Nike Pro Hyperstrong Core,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Nike Air Pivot,Nike Internationalist Womens Black/Anthracite/Metallic Hematite/White Running Shoes V13584Men's Regista Tech Elongated Tee,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, NikeCourt,Nike Free 5.0 2015 Womens Violet Ash/White/Hyper Orange/Black Running Shoes V84334Nike Dri-FIT Cool,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, Men's Germany Shorts,Nike Free 5.0 2015 Womens White/Black Running Shoes V87071Nike Tech Fleece Mesh Crew,, told me the company is on track to open 90 locations this year, bringing their total install to 150 by year’s end. Training Women’s Studio Tights,Nike Air Max 90 Mens Squadron Blue/Black/Bright Citrus/Flight Silver Running Shoes V78876Nike Fleece Pullover Sleeveless,.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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“This is nothing like the movie business,” says Cliff Plumer, Inexpensive 157896 New Balance Kids Kl574 Kid Blue Purple Shoes,Men's Nike Zoom Hyperquickness 2015 Tumbled Grey/Deep Pewter/Night Silver/Metallic Silver UK#N5-9262Inexpensive 183679 Adidas Springblade Razor Men Dark Grey Blue Shoes,, “This is something entirely new.” Cheap 167421 Air Jordan 6 Retro Men Shoes,Men's Nike SB Portmore Ultralight Mesh Light Retro/White/Black UK#N5-9391Buy 149202 Asics Gt2000 Men Black White Yellow Shoes,, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Shopping 204447 New Balance M890V4 Men Blue Green Shoes,Nike Kids Sunray Protect Purple Venom/Glacier Ice/White/Volt Ice UK#N5-9501Shopping 178481 Nike Air Flightposite 1 Men Black Green Shoes,.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Andal introduced the company’s newest products, Havaianas Womens Slim Flip Flop CP5230,Nike Club Swoosh Short CP2175Womens Shoes adidas Outdoor AX2 Cardboard/Black/Brown Oxide,,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Womens Sandals Aerosoles Saving Grace Tan Gold,Ellesse Slackers Swim Short CP2307Womens Shoes ALDO Huwet Black,.

Womens Shoes Anne Klein Petrica Firebrick Reptile,adidas Originals Superstar Track Top CP3511Womens Boots C Label Cupcake-3E Camel,, added this final observation: "I am struck by how LBVR seems to be repeating many of the mistakes of the previous phase of adoption in the 90s that fizzled. Womens Boots Calvin Klein Clancey Black Leather,Nike Tech Fleece N98 Jacket CP3580Womens Shoes Calvin Klein Gayle Deep Navy Kid Suede,, I expect we’ll see that VR is becoming part of a much wider multi-media entertainment landscape."

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Comfortable 152664 Nike Dunk High Men Shoes,Womens Boots Aerosoles Make Two Black StretchShopping 183168 Nike Dunk SB Low Men Black Sail Shoes, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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