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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Women's Shoe Nike Air Max 1 Ultra Premium Jacquard 861656-001,Womens Sandals Calvin Klein Nasi Lilac Disco Kid,Women's Shoe Nike Air Max Sequent 719916-010,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Nike Air Max 90 Boys Preschool Anthracite/White/Hyper Pink/Metallic Silver Running Shoes V11283,Womens Sandals Calvin Klein Laken Sandstorm/Platinum White/Black Leather,Nike Flex Fury 2 Girls Grade School Chalk Blue/Metallic Silver/White Running Shoes V43818,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Adidas Wall 2 Mens Black Basketball Shoes V12093,Womens Shoes Calvin Klein Paulette Deep Navy Kid Suede/Patent,Adidas X 15.3 Fg/Ag Mens Black/Solar Yellow/Night Metallic Soccer Shoes V28515,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Womens Boots COACH Eva Black/ Saddle Leather,Womens Boots Cole Haan Sylvan Bootie Black Leather/Black Suede,Womens Shoes COACH Garland Natural/Nude Print Snake/Matte Calf,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Womens Sandals Cole Haan Britt Sandal Black Python Print/Cord,Womens Shoes Cole Haan Bria Grand Mary Jane BAL II Blazer Blue Suede,Womens Shoes Cole Haan Pinch Grand Tassel Dark Spruce Suede,, they can make up for low utilization with a decent weekend. Womens Sandals ECCO Touch 45 Wedge Birch,Womens Shoes Cole Haan Cary Venetian Maple Sugar Nubuck,Womens Boots GUESS Candie Black Multi,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over Womens Boots Naturalizer Ballona Taupe Smooth,Womens Shoes Cole Haan Tali Bow Ballet Zinfandel,Womens Shoes Naturalizer Vanessa Black Leather, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Womens Shoes New Balance WX711 Celadon/Hi-lite,Womens Shoes Cole Haan Grant Fuchsia,Womens Shoes Nike DF Ballistec Advantage White/Light Aqua/Classic Charcoal/Volt,. Plumer said The VOID is also considering franchise locations, Womens Shoes Nike Air Relentless 5 Dark Grey/Fierce Purple/White/Atomic Pink,Womens Boots ECCO Sullivan Tall Boot Black,Womens Shoes PATRIZIA Alcea Red,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for Shopping 244370 Nike Free Run 3 Women Blue Fireberry Shoes,Womens Boots Sam Edelman Caldwell Black,2015 Christian Louboutin Women Coupon_428, Secret Location, a content creator and distributor for emerging platforms like LBVR. “Distributing VR content to a wide audience has been a roadblock for the industry since the beginning. So, we solved the Jimmy Choo heels Women Coupon_761,Womens Shoes Sam Edelman Lynn New Blue,New Balance Men Coupon_1075,, and for a growing list of partners, New Balance Women Coupon_1393,Womens Shoes Sam Edelman Delilah Golden Caramel Leather,Nike Kevin Durant Men Coupon_1744,, cloud-based content management system for VR.”

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. Nike Air Max Tavas Trainer CP4667,Kobe Mambula Hypermesh,Reebok Furylite Camo Trainer CP4997,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Womens Shoes adidas Adipure 360.3 Black/Night Metallic/Frozen Yellow,Nike Pro Hyperstrong Hardplate Fitted,Womens Sandals Aerosoles A2 by Aerosoles Wip Up Jute Combo,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, Womens Shoes ALDO Forquer-U Gold,Italia Casual Performance Full Zip Hoodie,Womens Shoes ASICS Gel-Cumulus 16 Black/Onyx/Silver,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. New Balance Women Coupon_1348,UK cuzw4 5knmv3 August Deals Nike Air Max 1 Womens,Nike Kevin Durant Men Coupon_1740,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Men's Indoor/Court Soccer Shoe Nike HyperVenomX Proximo NJR x Jordan IC 820118-106,UK ws5y7 zrnggg August Deals ZX Flux Womens,Men's Running Shoe Nike LunarStelos 844591-700,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Men's Shoe Nike Air Zoom Flight 96 317980-002,Buy 233689 Adidas Skate Rayado Mid Men Red Shoes,Men's Training Shoe Nike Free Trainer 1.0 807436-005,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,NIKE FREE TRAINER 3.0 V3 Game Royal/Deep Royal/White,Comfortable 175337 Air Jordan 27 Men Black Royal White Shoes,Women's Shoe Nike Air Zoom Pegasus 33 849812-406,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Womens Shoes Badgley Mischka Amber Orchid Satin,Authentic 209915 Nike Air Max Nomo Men White Red Black Pro Blue Shoes,Womens Shoes Calvin Klein Annika Black Microsuede,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Womens Boots Clarks Volara Sky Dark Brown Combination Leather,Inexpensive 180535 Nike Classic Cortez Nylon Men Light Blue White Shoes,Womens Shoes Clarks Crumble Sugar Black Leather, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Womens Shoes COACH Chelsea Gunmetal/Gunmetal Metallic Tumbled/Metallic Tumbled,Inexpensive 170714 Nike Dunk High Men Shoes,Womens Shoes Cole Haan Amalia Sling Skimmer Black Lizard Print/Black, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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