Tech #BoxOffice

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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Asics Women Gel-Challenger 10 Tennis Shoes Blue White Blue Colour Crystal Steel,* For Mens White Black Orange Air Max 90,Asics Women Walking Shoes Metrolyte Tiger White Black Flash Pink Colour,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Adidas UK Shop - Adidas Boost Volley Response 2.0 Shoes (Green) for Women,* Green White Adidas Unisex Climacool 5 Generations Shoes,Adidas UK Shop - Adidas Crossback Bra (Blue) for Women,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Nike Air Huarache Run Mid Womens Lifestyle Shoes Anthracite Black Sequoia Menta,* Men Gray Black Red Air Max 90,Nike Free Tr 5 Womens Training Shoes Hyper Orange Cool Grey Vivid Purple Black,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.Low-cost direct - Converse All Star White Leather Low Tops Trainers Size Uk 8 Converses E58o9060,60% Off Discount Dr Martens Lite Evade Ghillie Trainers Men 7998-3701,Hot Sale - New Converse All Star Ct Hi Top Black Leather Trainers Unisex Eur 37 Boxed R55i7247,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.Hot Sale - White Leather Converse Size 2 C73t7460,60% off Sale For Converse All Star Hi PlimsollsMen 3865-8947,* Adidas Men Silver Blue Black Adizero F50 Messi Soccer Vii Shoes,, they can make up for low utilization with a decent weekend. * Air Max 24 For Mens Jade Gray 7,Authentic ASOS Flip Flops 2 Pack And Palm Tree Print SAVE Men 9304-6402,* Air Max Ltd Snow Sliver Men,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over * Black Red Adidas Men Vulc Halbhoch,Cheapest Adidas Originals ZX Flux ADV X Trainers Men 8703-3205,* Brown White Adidas Men Campus Neo Sseries, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” * Men Blue Skyblue Blue Air Max 90,Asics Fuchsia White Volleyball Shoes Gel Rocket 7 Magenta Nightclubs Catwalk,* Nike Air Max Tn I Blue White Shoes Men's,. Plumer said The VOID is also considering franchise locations, * White Black Men's Air Max Ltd 1 Youth,Asics Gel-Kayano 22 Blue White Running Shoes Mens,2017 Original ASOS Lace Up Boots Leather Men 9096-7228,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. Women Wholesale Price Ralph Lauren Pony Short Sleeved Polo Red Blue,Nike Men Free Socfly On Sale Red,Women Cheapest Latest Style Adidas Js Wings Unisex Blue Green Running Shoes,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, 2018 Womens Under For Armour UA Curry 4 More Magic colorway Black/Gold Basketball Shoes,Cheap PUMA Men Trinomic Xt 1 Plus White,Nike Air Jordan 4 Retro White Military Blue Grey 308497 105 Women and Mens Basketball Shoes,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, Nike Air Vapormax Flyknit Mens/Womens outlet Grey/red Running Shoes,Cheap Vans Men Slip-On Black,Nike RosheRun iD Oreo Mesh White Black Mens Womens Running Shoes 511881 102,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Asics Wrestling Shoes Matflex 4 Graphite White Mens,KEEN Braddock Mid WP 69739,Men Long Sleeve Tees Ralph Lauren Red In, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, Filson Crew Sweater Men's 68147,Air Jordan 1 Low City Retro Men Basketball Shoes Pro Green/Venom Green-Anthracite-Black LR96U,Chaco Cabrera Sandal Men's 69961, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Mavic Cosmic Ultimate Shoe Men's 70463,Air Jordan Melo M10 Men Basketball Shoes Black/Atomic Mango GR75K,Salomon Sense Mantra 3 Trail Running Shoe Men's 70997,, we’ve chosen to develop something different than a Air Jordan Ace 23 II Men Basketball Shoes Gym Red/Black-White IP02H,Nike Air Way Up Retro Men Basketball Shoes Tropical Teal/Mid Navy-Wolf Grey-White XD45U,Nike Zoom Hyperflight Premium Retro Men Basketball Shoes University Red/Laser Orange-Team Red QW15F,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Puma El Ace 3 Mixed Men Lifestyle Shoes Red/New Navy FV14I,Adidas Half Shell 80s Men Lifestyle Shoes Black/Black-White QX40S,Nike Air Max Coliseum Racer Men Running Shoes Cool Grey/Hyper Blue-Wolf Grey-White XG67M,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Nike Roshe Run Trail Men Trail Shoes Anthracite/Medium Volt-Green-Black BP47C,Converse Chuck Taylor All Star Low Men Lifestyle Shoes Cloud Grey/Red HH45A,Men Get New Ralph Lauren Slim-Fit American Big Polo Navy Short Sleeved,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Men Find Discount Lebron Jamas Tenth 10Th X Ext Cork Qs Brown Khaki War Boots,Nike Zoom Mogan 2 Men Lifestyle Shoes Black/Photo Blue PO25A,Men Clearance Sale Puma 901 1St I First White Black Shoes,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, NEW Mens Air Jordan 11 Retro "Prom Night" Blackout 378037-005 XI PRE-ORDER,New Balance 1600 Men Running Shoes Green/Grey-Orange KR94A,Nike Air Max 2016 Black White Mens Running Shoes 764892 001,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Nike Flyknit Lunar 3 Black White Hot Lava Volt Mens Running Shoes 698181 007,Nike Air Max 95 Jacquard Men Running Shoes Dark Grey/Black-Wolf Grey-White CR72I,Nike Magista Obra FG Wolf Grey Turquoise Black Wolf Grey ACC Mens football boots Soccer shoes,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Dreamscape Immersive, founded by Mens Nike Dunk Sb High Cut Floral Pattern Ivory Black Shoe Online Shop,Men Most Wanted Ralph Lauren Darkgreen Big Pony Soft Polo,Mens Nike Hypervenom Phantom Fg Charcoal Crimson Green Black Shoe Outlet Online,, is backed by Warner Bros., 21st Century Fox, MGM, AMC Theaters, and Steven Spielberg, and headed by former Disney Imagineering Chief Creative Officer Bruce Vaughn, has yet to open its first location. The company raised over 40M in venture capital last year. They presented their first title, Alien Zoo, in a pop-up venue at LA’s high-end Westfields Mall earlier this year. Vaughn declined to share details about planned openings. The company is Mens Nike Zoom Kobe 8 Viii Orange Shoe Order Online,Men Buy Authentic New Series Ralph Lauren Custom Leisure Breathable Pink Navy Stripe Polo,Asolo Tribe GV Men's Walking Boots (Women's) - Grapeade Relaxed High-Grade, will UK - Authentic Womens Chuck Taylor Allstar Converse Uk 4 Turquoise Blue Green N86w3592,Men Find Authentic New Nike Free Third 3Rd Iii Blue Black Running Shoes,Hot Sale - Womens Converse Chuck Taylor All Star Navy Slip 1T156 Size 4.5 F4w5289, their friends to try new experiences.  Our focus at Dreamscape is on immersive storytelling. Of course, since we need a place for our experiences to happen, we are building high touch, premium venues. But our core product is IP. Creative and technical IP. We are excited to offer * For Womens Air Max 90 Black White Pink,Men Get Authentic Greatest Lacoste Brown Red Casual Shoes,Asics Gel-Game 5 Court Pink Glow White Shoes Womens,, each feeling different enough that you won’t ever be able to do one and be done,” Vaughn told me. “We intend to prime the waterfall to the home when we open our first location.  We have some clever ideas how Asics Women Walking Shoes Metrolyte Coral White Heather Grey Colour,Men Sale Perfect New Series Nike Air Max Excellerate+2 2015 Black White Running Shoes,Adidas UK Shop - Adidas Crossback Bra (Blue) for Women,.”

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Nike Air Zoom Wildhorse 3 Womens Running Shoes Cool Grey Anthracite Persian Violet Black,Men Get Cheap Latest Style Nike Air Fegasus+29 Black Blue Running Shoes,Adidas Women Tubular Night Sky On Sale Night Sky,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Puma Mojave Boot WTR Women Lifestyle Boots Black SW47N,Sale Guarantee Ralph Lauren Leather Canvas Tote Rosy Darkblue,Women Offer Ralph Lauren Pony Darkblue New York Short Sleeved Polo, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Women Best Low Nike Blazer First 1St I Unisex Blue Green Casual Shoes,Air Jordan 11 Jeter Re2pect Blue suede 351792-147,Nike Air Jordan 11 XI Retro Low Georgetown 528895 007 Womens and Mens basketball sport shoes, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Andal introduced the company’s Adidas Originals - Gazelle OG Trainer : High Cut High-Fashion,Nike Air Max 2016 KPU Royal Blue White Mens Running Shoes 806771 604,North Face - Trend Hedgehog FastPack Lite Trainer : Warm Intellectuality,, Vusr Venue and Vusr Spark, in his presentation at VRLA. “Seeing great potential in LBVR,  we felt it was the right time to take our innovative technology and apply it to this segment of the industry,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Andal insisted Puma - Classic Style Core Leather Trainer : Saturation Save Up To 70%,Nike Air Max Plus TN white black KPU Mens Running Athletic Sport Shoes Sneakers,MuckBoot Co Daily Shoe - Brown Sport The Best Cheap,.

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