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, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

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Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Converse Chuck Taylor All Star Low (Leopard) Women Lifestyle Shoes Carmine Rose KN33L,* Nike 2014 Air Max 90 Blue Green Prm Hyperfuse Men's,Nike Internationalist Women Running Shoes New Slate/Obsidian-Venom Green-Bright Grape QG09O,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Women Wholesale Prices Ralph Lauren Los Angele White Big Pony Polo,* Nike Air Max 90 Red Blue Shoes Men,Women Cheap Deals Air Jordan Retro 13Th Xiii Thirteenth Red Black Sneakers,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Women Purchase Comfortable Cheap Puma 109 Unisex White Black Shoes,* Nike Air Max Tn I Brown White Mens Shoes,Nike Air Force 1 Ultra Flyknit Low White Mens Womens Sneakers Casual Shoes 817420 100,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.* Nike Air Max Tn I Dark Blue Black Shoes Men's,Asics Gel-Cumulus 17 Black Black Running Shoes Mens,* White Black Red Nike Mens 2013 Running Shoes Air Max Trainers 1.3,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.100% Quality Zign Leather Hi Shine Oxford Shoes Men 1942-9280,Asics Gel-Rocket 7 Court Red Black Shoes Mens,Wholesale Paul Smith Merchant Suede Shoes Men 6942-3154,, they can make up for low utilization with a decent weekend. 100% Quality Glorious Gangsta London Lo-Top Trainers Men 5473-3664,Asics Orange White Pink Gt 1000 3 Stabilty Running Shoes Sheepskin Explosion,Authentic Base London Turner Leather Brogue Shoes Men 1415-7351,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over Asics Gel-Cumulus 17 Black Black Running Shoes Mens,Asics White Silver Fuchsia Volleyball Shoes Gel Task Mt Sheepskin Explosion Models Fjopwz0ujl The Most,Asics Trail Running Shoes Gel-Scram 2 Grey Silver Mens, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Men Asics Colour Onyx Chinese Tennis Shoes Gel-Game 5 Red White,Blue Polo Long Placket S-Xl,Men Short Sleeve Polo Tees Ralph Lauren Grey Woring 1908 In,. Plumer said The VOID is also considering franchise locations, Ralph Lauren Polo Shoes Rugby Rounded Toe Deck Brown,Men Asics Colour Wrestling Shoes Aggressor 2 Fire Red Black Graphite,Adidas UK Shop - Adidas Crazy Explosive Low Shoes (Grey) for Men,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

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"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

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AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

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Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

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The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Buy Adidas Online Men Stan Smith Leather White,Chaco Flip EcoTread Flip Flop Wide Men's 71231,Nike Men SB Paul Rodriguez 9 R/R Blue, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

With a single stage accommodating only four participants at once, Billabong Spinner Pullover Hoodie Men's 64336,Air Jordan 6-17-23 Men Basketball Shoes White/Infrared 23-Black OP85H,Mountain Equipment Hope Pant Men's 64962,, like all retail operators, Asics FujiTrail Base Layer Top Men's 65925,Air Jordan VI Retro Men Basketball Shoes White/Midnight Navy-Varsity Red TN50B,Toad&Co Rover Short Men's 67323, and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well. They’re often empty during the week, but because their maximum gross per two-hour screening is in excess of Quiksilver Invasion Stripes Sweater Men's 68137,Nike Flight 13 Men Basketball Shoes Silver/Dark Charcoal-Gamma Blue-Black TL79T,Teva Terra Fi 4 Sandal Men's 69975,, they can make up for low Pearl Izumi SELECT RD IV Shoe Men's 70499,Adidas Seeley Men Lifestyle Shoes Grey/Run White UA68A,Vans LXVI Old Skool Lite Shoe Men's 70948, with a decent weekend. With less inventory, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets overAir Jordan 1 Mid Retro Men Basketball Shoes Black/Black-Gym Red-Anthracite OA27S,Converse Chuck Taylor Hollis Leather (Thinsulate) Men Lifestyle Shoes Black LD61U,Nike Sonic Flight Retro Men Basketball Shoes White/Anthracite-Black NC26H,, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” Nike Toki Low Men Lifestyle Shoes Black/White-Anthracite-Light Base Grey WC51X,Adidas Campus 80s Men Retro Shoes Lab Green/Lab Green/Legacy AG46C,Nike Air Relentless 3 Men Running Shoes Black/Wolf Grey-Dark Grey-White BG94E, could generate over half a million dollars a week, and easily finance new titles. Nike Air Max Express Men Training Shoes Black/Metallic Silver-Brilliant Green-White QQ88T,New Balance 801 Trail Men Running Shoes Black/Grey AB99N,Men Find Discount Ralph Lauren Darkblue Mesh Cotton Half-Zip Sweaters,.

Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, Men Find Discount Lebron Jamas Tenth 10Th X Ext Cork Qs Brown Khaki War Boots,Nike Air Max Correlate Retro Men Running Shoes White/Black-Dark Obsidian-Team Red RL50W,Men Get New Arrivals Puma 868 2Nd Ii Second Black Orange Shoes, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, NEW Nike Air More Uptempo x Supreme Suptempo Red 902290-600,Nike Solo Slide Men Sandals Black/Metallic Silver KH61H,Nike Air Max 2016 3D Print Black Red Mens Running Shoes 806771 318,, we’ve chosen to develop something different than a Nike Flyknit Lunar 3 Game Royal Neo Turquoise University Blue Black Mens Running Shoes 698182 403,New Balance 710 Men Trail Shoes Grey/Green KB25V,Nike Mens Jordan Reveal Gym Red White Black 834064 605 Mens basketball sport shoes,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Under Armour Curry 2. 5 73-9 Home Dub Nation White Team Royal Taxi Mens Basketball Shoes 1274425 103,Onitsuka Tiger Mexico 66 Men White/Emerald Green AU00A,Mens Nike Air Jordan 4 Iv All Red Shoe Wholesale,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Mens Nike Air Jordan V 5 Retro Blue Red Shoe Fast Delivery,Men Buy Cheap Popular Ralph Lauren Custom-Fit Yellow White Big Pony Stripe Polo,Mens Nike Air Max 90 Hyperfuse Prm Brown Green Shoe Store Wholesale,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Mens Nike Air Max Classic Bw Black White Shoe Happy Shopping,Men Find New Style Special Products New Balance 999 Gray Beige Running Shoes,Mens Nike Air Max Tn Iii Black Red Shoe Best Sale,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Mens Nike Dunk Low Pro Sb Royal Blue Shoe Fast Shipping,Men Sale Cheap Best Quality Adidas Springblade 2015 Red Black Running Shoes,Mens Nike Hypervenom Phantom Ag Black Orange Shoe Cheap 100%,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Mens Nike Zoom Kobe Viii 8 Black Purple Shoe Best Price,Men Hot Winter Online Sale Lebron James Eleventh 11Th Xi Gray Blue Basketball Shoes,Helly Hansen HH Comfort Wool (Women's) - Magenta Comfortable Tanabata,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Nike - Authentic Tavas Trainer : Comfort New Year's Day,Nike Kevin Durant KD 8 Road Game 749375 480 Mens basketball sports shoes sneakers,Zamberlan Trek Lite RR Walking Boots (Men's) - Dark Brown Crystal Clear Discount,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Havaianas - Preferential Brasil Flip Flop : Cost Charm Half-price free shipping,Nike Lunarepic Flyknit Black Racer Blue Vivid Purple Mens Running Shoes 818676 004,Adidas Originals - Export Outlet Stan Smith Trainer : Rational Construction Provide, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Sebago Drake WP Boots (Men's) - Medium Brown In style Hot,Nike Roshe Run Hyperfuse QS 3M Black White Mens Running Shoes 616325 110,On Sale - Converse All Stars White Leather Size 7 C94e6273, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

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