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MEN'S NIKE AIR ZOOM STRUCTURE 18 Cobalt/Black/Hyper

MEN'S NIKE AIR ZOOM STRUCTURE 18 Cobalt/Black/Hyper
, I'm a former tech executive covering VR, AR and new media for Forbes. Opinions expressed by Forbes Contributors are their own.

Nike Afterburner 639952-413 Light Blue Lacquer/Blue Force/Anthracite,Men's Nike Air Zoom Structure 19 Flash Squadron Blue/Blue Lagoon/Green Glow/Reflect Silver,Nike Celebration Championship Chase (NFL Patriots) 00033770X-PA1 Navy,, the immediate promise and momentum is in the location-based VR (LBVR) attractions industry. The VR Arcade Conference (April 29th and 30th), Nike College Local Tri-Blend (West Virginia) 00030417X-WV5 Navy Blue/Gold,Men's Nike Air Zoom Structure 19 Grey,Nike Dri-FIT Racing Short-Sleeve 598998-861 Kumquat/Cargo Khaki,, the Digital Entertainment Group’s May meeting (May 1), and FoIL (Future of Immersive Leisure, May 16th and 17th) all highlighted a topic that suddenly no one can stop talking about: location-based Nike Dri-FIT Wool Crew 553678-688 Gym Red/Action Red,Men's NIKE AIR ZOOM STRUCTURE 20 Seaweed/Ghost Green/Green Glow/White,Nike Elite Stripe 545477-633 Atomic Pink/Green Glow/Green Glow,). Nike Fly SNL Block 607767-696 Light Crimson,MEN'S NIKE AIR ZOOM VOMERO 9 Black/Volt/White,Nike Hyper Elite (Florida) 00031568X-01H White,, VRcades, Nike KO Chain Fleece (NFL Jaguars) 597467-010 Black/White,Men's Nike Air Zoom Vomero 12 Work Blue/Dark Obsidian/Binary Blue,Nike KO Warp Full-Zip (NFL Lions) 606730-484 Battle Blue/White/White, (like Internet Cafes), are popping up all over the country. As a result, VRcade royalties for developers are on the rise, so they are shifting their attention accordingly to shorter experiences optimized for LBVR, Nike Legend Team Issue (MLB Pirates) 00030462X-PR4 Yellow,Men's Nike Air Zoom Wildhorse 3 Dos White/White/Black,Nike Platinum Fly Rush 2.0 Half-Zip (NFL Titans) 597648-060 Anthracite/Metallic Silver,.

Nike Dual Fusion Lite 2 MSL Black Metallic Silver (642821-001) Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

Nike Printed Trail Kiger Full-Zip 651234-496 Blue Force/Light Blue Lacquer/Bright Crimson,Men's Nike Alpha Pro 2 3/4 TD Game Red/Black/White,Nike Pro Combat Hypercool Fitted Knurling Grit 646189-010 Black/Black/Anthracite,, and large-scale international attractions like Oriental Science Fiction Valley, which opened April 29th, Nike Pro Combat Hyperwarm Flex Compression 624870-014 Black/Game Royal,Men's Nike Alpha Pro 2 TD Sport Royal/Black/White,Nike Air Flight 89 Bred Black Cement Grey (306252-026),, China, open to the public. Nike Air Force 1 Low Mita,Men's Nike Alpha Pro 2 TD Deep Forest/Black/White,Nike Air Jordan 14 XIV Retro 2014 Black Toe White,. Two Bit Circus is imminently opening its downtown-LA attraction, a full-service bar & restaurant which offers an array of VR experiences and casual entertainment like robot bartenders. More expensive, Nike Air Jordan Spike Forty PE White Fire Red Black,Men's Nike Chuck Posite Sliver/Black,Nike Air Max 90 Anniversary Pack Velvet Gym Red Infrared Black,, Pure Imagination, Nike Air Max 90 White Burgundy Orange,Men's Nike Classic Cortez Premium Oil Grey,Nike Air Pegasus 83 Leather Wolf Grey Black (616324-006),, Backlight (France), HADO (Singapore), Battleverse (Toronto) and the newly announced Figment, have dozens of openings planned between them this year. Nike Air Zoom Hyperposite 2 Dark Copper Black Volt (653466-607),Men's Nike Cortez Basic Nylon Wolf Grey/Metallic Silver/White,Nike Dunk High PRM SB Brown Bag Fiber Black Gum Dark Brown,, hungry for high revenue cutting-edge VR, are snapping up smaller VR installations like Hologate and WePlayVR (from AiSolve), which are optimized for their operating environments. Nike Free 4.0 Flyknit Black Hyper Orange Copa Blue,Men's Nike Dunk Comfort SneakerBoot Black/Dark Grey/Light Bone/Black,Nike Hyperdunk 2015 EP Bright Crimson Black Dark Grey,, says the global location-based VR entertainment market will more than double in 2018, Nike Jordan Melo M11 X White Game Royal Cool Blue,MEN'S NIKE ELASTICO SUPERFLY IC Hyper Punch/Black/Gold,Nike Kobe 8 VIII System Deep Royal Blue Tour Yellow,.

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Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. Nike LeBron 9 IX Low Easter,Men's Nike Dunk High White/Gym Red,Nike Lunarglide 6 Hyper Cobalt Punch Bright Mango,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Nike SB Check Canvas Print Black White Volt,Men's Nike Field General 2 "Seattle",Nike Zoom Elite 7 Hyper Colbat Pink (654443-400),, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, Air Max 1 Womens Shoes Grey White Yellow,MEN'S NIKE FLYKNIT AIR MAX Black/Game Royal/Blue Lagoon/White,MBT Women's Lami Shoes - Grey,.”

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Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, Nike Womens Air Force 1 High Mica White Red,Men's Nike Flyknit Lunar 3 Black/Persian Violet/Hot Lava/White,Women's Nike Aeroflight High LE Pink White,, told me the company is on track to open 90 locations this year, bringing their total install to 150 by year’s end. Womens Nike Air Max 90 Shoes - White/Red/Pink Sole,Men's NIKE FLYKNIT TRAINER CHUKKA SFB Gym Red/Deep Burgundy/Hyper Crimson/Sail,Womens Puma Drift Cat White Sky,.

VRStudios, founded in 2014, Women's Nike Air Force 1 '07 Low Floral Black/University Red,Men's Nike Force Zoom Trout 4 Black/White/Black,WOMEN'S NIKE AIR MAX 90 ULTRA 2.0 FLYKNIT SHOES,, mostly in theme parks like Universal Studios and Knott’s Berry Farm. The company just introduced a small (10’x10’) turnkey free roam VR system much like WePlayVR, called the VRcade Atom. “Atom is a true commercial-grade, wireless free-roaming system, Women's Nike Air Zoom Structure 18 Polar/Flash Lime/Black/Metallic Silver,Men's Nike Free 5.0 Anthracite/University Red/Hot Lava/Bright Crimson,Women's Nike Free 5.0 Light Aqua/Light Retro/Green Glow/Black,,” said Kevin Vitale, VRstudios’ CEO. At the same time, VRStudios is developing a multiplayer free roam sports-based VR experience with high repeatability for its clients and is contemplating its own retail venues.

Women's Nike Internationalist Aviator Grey Silver Wing-Hyper Jade-Court Purple,Men's Nike Free 5.0 Flash Black/Cool Grey/Pure Platinum/Reflect Silver,Women's Nike SF Air Force 1 Mid Wine,, do not require expensive facility changes or construction. It’s a turnkey system that includes everything an LBE needs to add room-scale, free-roaming, NIKE AIR MAX 1 MID SNEAKERBOOT - BLACK / GUM MED BROWN WOMENS SHOES,Men's Nike Free Flyknit Chukka Grand Purple/Black/Fireberry/Black,Cheep Hermes Shoes Women VGF0344,.

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Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

Cheep Miumiu 4.5Cm High-Heeled Shoes Women VGF2814,Men's Nike Free Flyknit NSW Pink,Women's Bra - Nike Pro Rival - White/Black/Black : Q84w8008,, and the economic challenges that come with selling entertainment in a retail environment. Free roam VR is the only true VR available to consumers today. Users are fully immersed, Women's Jersey - Nike Cutback Racerback - Team White/Team White/Team Black : Z21l2263,Men's NIKE FREE RN Concord/Hyper Cobalt/Photo Blue/Black,Women's Tights - Nike Legendary Engineered Tidal Tight - Deep Royal Blue/Obsidian/Black : G70t3587,, as are the others in the simulation, and can walk naturally in a virtual world, with full agency, freedom of movement and interaction. Women Nike Free 5.0 Running Shoe Blue/Green,Men's NIKE FREE SB Fortress Green/Black/Gym Red,Adidas Originals ZX 700 Purple White Black Red Women's Training Shoes,, overall, every single one of these experiences is any less than flat out amazing. New Balance NB W595RW fire Red White For Women shoes,Men's NIKE FREE SOCFLY Black/Pink Flash/Tour Yellow/White,Nike Roshe Run Womens Shoes Santa Monica Sunrise Print Blue White Yellow,. What investors see in free-roam LBVR is not an illusion.

“This is nothing like the movie business,” says Cliff Plumer, Converse Chuck Taylor II Ox Casual Shoes Women White/Navy,MEN'S NIKE FREE TRAINER 5.0 Blue Graphite/Classic Charcoal/Black/Volt,Asics Gel Nimbus 17 Running Shoes Women Grey/White/Blue,, “This is something entirely new.” Nike Air Zoom Pegasus 32 Print Running Shoes Women Purple/Black/Orange,Men's Nike Free Trainer V7 (NFL Broncos),Under Armour Flow Criss Cross Running Shoes Women Black/Green,, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Nike Womens Air Huarache Run White Clearwater Flash Lime,MEN'S NIKE HYPERDUNK 2014 Bright Mango/Black,Nike Womens Air Max Lunar 90 C3.0 Base Grey Silver Turbo Green,.

Air Force 1 Premium High Womens in Blue/White The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

The VOID opened a new mall location in The Glendale Galleria in Glendale, Nike Womens Flyknit Air Max Mutli Color Black Pink Pow,Men's Nike Hyperdunk 2015 (Team) Gorge Green/Electric Green/Metallic Silver,Nike Womens Free TR Fit 3 Breathe Pure Platinum Light Blue,, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part,Nike Womens Rosherun Roshe Run Woven 2.0 Legion Red Black,Men's Nike Hyperdunk 2017 Low (Team) Game Royal/White/Metallic Silver,HOLN423XZEE Circa Joan & David - Sale Black/White Xaylort,, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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With a single stage accommodating only four participants at once, or sixteen per hour, the math for the small The VOID location in Malls seems like a loss leader.CXYW188BJWB Brooks - Buy Anthracite Pavement Adrenaline GTS 14w,Men's Nike Hypervenom Phantom II AG Total Orange/Bright Citrus/Hyper Crimson/Total Orange,ZMAO907NSNX Chinese Laundry - Popular Sand Countdowno,, like all retail operators, marketing locally and soliciting events like kids’ birthday parties. This is the only way to maximize utilization. Movie theaters, of course, have utilization issues as well.FPCH885UEUA Michael Antonio - Buy Natural Gensen - Patentq,Men's Nike Hypervenom Phelon II IC FOOTBALL ELITE PACK,KPXP712DLIQ The North Face - New Arrival Paradise Green/Sedona Sage Grey Base Camp 5-Pointd,, they can make up for low utilization with a decent weekend. XERJ067SWCO ECCO - Sale Moon Rock/Moon Rock Babett Textile Tier,Men's Nike HypervenomX Finale II IC Obsidian/Game Royal/Gum Light Brown/Total Crimson,YYXV383SRGA Saucony - Wholesale Price Silver/Vizi Orange/Citron Ride 7 Vizi Glo,, LBVR can’t do that. The other problem facing The VOID and its competitors is repeatability. With tickets over XCWD989SAEZ Ecoths - Online Brick Red Jameson Hoodie,Men's NIKE HYPERVENOMX PROXIMO II DYNAMIC FIT TF Electric Green/Hyper Orange/Volt/Black,EADW072WZON Ecoths - Fashion Teak Keizer Panti, for a fifteen-minute experience, Secrets of the Empire is unlikely to engender a lot of repeat play. Plumer disagreed with this analysis, and told me that “through our various locations, we’ve achieved over one thousand guests throughout the day.” WTFD159CNHN Dsquared2 - Discount White Tarot Card Chic Dan Fit Tee,Men's Nike Internationalist Mid Varsity Red/Black/White/Varsity Red,PUMW715VWBH Royal Robbins - Shop Artichoke Dri-Comfort S/S Polo,. Plumer said The VOID is also considering franchise locations, JQUL861LTNL Antony Morato - Sale Gray Marl Dogooth Blazer In Super Slim Fit,MEN'S NIKE KOBE 9 PREMIUM Gym Red/Bright Crimson/Metallic Silver,ESSO793VCCF Hurley - New Style Teal Ray Boardshorti,.

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Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, WFRD078GIJV Rampage - Popular Black Fringe Mini Backpack,Men's NIKE KWAZI Black/Black,Adidas adv Smith Origina Tennis Casual black-white shoes,, long-form VR experience, Eclipse, Adidas Super Ape Skate black shoes,Men's NIKE LUNAR CONTROL 3 White/Volt/Black,Air Jordan 10 (X) Retro-Shadow Grey 310805-061,. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Air Jordan 21 (XX1 or XXI)-Varsity Red/Metallic Silver-Black 313495-602,Men's Nike Lunar Internationalist PA Black/Black/Sea Glass/Black,Air Jordan 9 (IX) Retro-Medium Grey/White-Cool Grey 302370-011,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. Players discover two spaceships during their adventure, without teleporting once. Air Jordan True Flight black electrolime graphite metallic silver 342964 031,Men's NIKE LUNAR VAPOR TROUT Rush Blue/Volt/White,Air Max 90 Shoes Navy Black Yellow,.” Said Frédéric Lecompte, co-founder of BackLight. The Eclipse experience can be found in two locations in Paris, France. Air Max LTD Shoes White Black Grey,Men's NIKE LUNAREPIC LOW FLYKNIT 2 Wolf Grey/Cool Grey/Pure Platinum/Black,Kids Nike Shox R4 Shoes Silver Pink,.

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Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

Men's Nike Dunk Low Grape Thunder,Men's Nike LunarGlide 7 White/Anthracite/Cool Grey/Black,Mens Nike Air Max 24-7 Shoes - Grey/Red/White, I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Guests are cast as Galactic Marines,Mens Nike Air Structure Triax 91 Shoes - White/Black/Grey/Red,MEN'S NIKE MAGISTA OBRA FG Metallic Gold,Mens Puma Drift Cat SF Trainers White-Red-Black,, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, New Air Jordan 12-major black/ivory white/light gray A215252-13,MEN'S NIKE MAGISTA OBRA SG-PRO Total Orange/Laser Orange/Persian Violet,Nike Air Force 1 Low Mens Shoes in Black/Yellow/White dot/Grey,. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, there are more ways we can pull off the illusion of presence, using cold, wind, vibration, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues, Nike Air Force 1 Premium Low Mens Shoes in Blue/White/Blue,Men's NIKE MAGISTA OPUS II Pure Platinum/Ghost Green/Hyper Turquoise/Black,NIKE Air Jordan 15 XV SE UNC White Blue Gold 325835 101,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

Nike Air Jordan Big Fund (White/Silver/Navy) 310003 101,Men's Nike MagistaX Proximo IC Black/Wolf Grey/White/Black,NIKE AJF 3 Black Red Grey White,. Founded in 1982, with 113 locations throughout the US, D&B is the only large-scale operator in the growing segment. Perhaps you’ve seen their recent commercials, which offer ten dollars of free gameplay with a meal. During the day, with the bar empty, Puma Ferrari SF Pace Cat Shoes Black / Linen,MEN'S NIKE MERCURIAL SUPERFLY FG Black/Orange,Men's Air Jordan 5 Retro Camo,, D&B is able to maximize its utilization. They have experimented with high-end VR in the past and operated Battletech’s vehicle-based simulators for almost ten years (1996-2006) but on a panel at FOiL, Kein Bachus, D&B’s SVP for Entertainment and Games Strategy, said the company is focused on plug-and-play experiences that do not require operators, Men's Air Jordan XXXII Low 'WIN LIKE '82',Men's Nike Mercurial Superfly Leather FG White/Black,Men's JORDAN IMPACT Armory Navy/White/Electrolime,, is backed by Warner Bros., Men's KD Trey 5 III Premium Black/White/Bright Crimson,Men's Nike Mercurial Vapor X Leather FG Light Bone/Black,MEN'S LeBron XIV Black/White/Red,, MGM, AMC Theaters, and Steven Spielberg, and headed by former Disney Imagineering Chief Creative Officer Bruce Vaughn, has yet to open its first location. The company raised over 40M in venture capital last year. Men's Nike Air Force 1 Ultra Flyknit Black/Court Purple/Volt/Bright Crimson,Men's Nike Mercurial Victory V FG CR7 Black/Total Crimson/White,Men's NIKE AIR MAX 90 ESSENTIAL Blue Graphite/Wolf Grey/Midnight Navy/Blue Graphite,, Alien Zoo, Men's Nike Air Max Plus 97 Black/White/Anthracite,Men's Nike MercurialX Finale II IC Shoe,Men's Nike Air Trainer 3 White,. “People will visit a unique place once to try it out but will keep coming back and bring their friends to try new experiences.  Our focus at Dreamscape is on immersive storytelling. Of course, since we need a place for our experiences to happen, we are building high touch, premium venues. But our core product is IP. Creative and technical IP. MEN'S NIKE AIR ZOOM STREAK 5 Fierce Purple/Black/Green Strike,MEN'S NIKE METCON 1 Daring Red/Blue Graphite/Hot Lava,Men's Nike Classic Cortez Premium Terra Bush,,” Vaughn told me. “We intend to prime the waterfall to the home when we open our first location.  We have some clever ideas how to connect physical venues and the home.”

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Men's Nike Flyknit Racer Blue,Men's Nike React Hyperdunk 2017 Low Light Bone/White-Gum Light Brown,Men's Nike Free RN Flyknit White/Total Crimson/Blue Lagoon/Black,, which services approximately half the VRcades in North America. They have over 300 clients, with over 100 added in the past three months. Men's Nike Hyperdunk 2015 (Team) Court Purple/Purple Venom/White/Metallic Silver,Men's NIKE ROSHE ONE Blue Lagoon/Light Blue Lacquer/White/Blue Lagoon,Men's NIKE HYPERVENOMX PROXIMO II DYNAMIC FIT IC Brave Blue/Photo Blue/Blue Tint/Black,. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, Men's Nike Lunar Force 1 Duckboot White,Men's Nike Roshe One Print Racer Blue/Blue Grey/Blue Lagoon/White,Men's Nike LunarTempo White/Total Orange/Game Royal/Black,. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room scale MEN'S Nike Mercurial Superfly AG-R Bright Mango/Hyper Turquoise/Metallic Silver,Men's Nike SB Dunk Pro High "Supa",Men's NIKE MERCURIAL VICTORY VI IC Total Crimson/Black/Pink Blast/Volt, people is actually going to be at a local VR Arcade. Men's Nike Roshe One NM FB GREY,Men's NIKE SB STEFAN JANOSKI MAX Villain Red/Black/Wolf Grey/Black,Men's Nike SFB 6" Leather Black/Mushroom/Gum Medium Brown/Black,.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for MEN'S NIKE VAPOR CARBON ELITE 2014 TD White/Game Red,MEN'S NIKE SFB MOUNTAIN Military Brown/Military Brown,Men's Nike Zoom Hyperquickness 2015 White/Black, Secret Location, a content creator and distributor for emerging platforms like LBVR. “Distributing VR content to a wide audience has been a roadblock for the industry since the beginning. So, we solved the MEN'S NIKE ZOOM WILDHORSE 2 Black/Dark Ash/Hyper Cobalt/Hyper Ja,Men's NIKE TIEMPO GENIO LEATHER IC Soar/Volt,NIKE AIR MAX 90 ULTRA MOIRE - WHITE MENS SHOES,, and for a growing list of partners, Cheep Air Jordan Super Fly Shoes Men VGF0618,Men's Nike Tiempo Mystic V TF White/Total Orange/Black,Cheep Mcm Shoes Men VGF2781,, cloud-based content management system for VR.”

Andal introduced the company’s newest products, Cheep Nike Lebron James Sneaker Shoes Men VGF2954,Men's Nike Ultra XT SB50 Shoes,Cheep Philipp Plein Shoes Men VGF3418,,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Nike Store Men's Slim Fit Golf Polo,MEN'S NIKE VAPOR UNTOUCHABLE Brave Blue/Mean Green/White,Girls Air Jordan 5 Retro GS Pink Citrus Black/Bright Citrus-Fusion Pink,.

Men's Sneakers Nike Air Max 90 Classic All Black,Men's Nike Zoom Assersion White/Glacier,Nike Kevin Durant KD 6 VI Year of the Horse Online,, added this final observation: "I am struck by how LBVR seems to be repeating many of the mistakes of the previous phase of adoption in the 90s that fizzled. Men's Leather Sneakers Adidas Luminous Leopard Grey White High Top,Men's Nike Zoom HyperRev Court Purple/Atomic Volt/Iron Purple,Nike Air Max 90 Ice Infrared Mens Trainers Dark Grey Anthracite Black White Atomic Red,, I expect we’ll see that VR is becoming part of a much wider multi-media entertainment landscape."

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At four recent VR Adidas D Rose 773 IV Basketball Shoes Men Black/Black,Men's Nike Zoom LeBron Soldier 9 Wolf Grey/Black/White,Timberland Euro Hiker Boots Men Black, attention this year, the immediate promise and momentum is in the location-based VR (LBVR) attractions industry. The VR Arcade Conference (April 29th and 30th), VRLA (May 4th and 5th), the Digital Entertainment Group’s May meeting (May 1), Nike Roshe Ld-1000 Qs Casual Shoes Men Platinum/Black,MEN'S NIKE ZOOM SPEED TRAINER 2 Magnet Grey/Reflect Silver/Pure Platinum/Black,Reebok Npc Ii Casual Shoes Men White,, VRcade royalties for developers are on the rise, Nike Air Max 90 Leather Running Shoes Men Black,Men's NikeLab ACG LunarTerra Arktos White/Team Orange/Black,Nike Shox Nz Sl Running Shoes Men Black/Black,.

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Charlie Fink

Dreamscape Immersive's one month pop up venue in the upscale LA mall, Westfield Century City, sold out in 48 hours.

THertha BSC Berlin Stadium 618823-490 Hyper Blue/Football White/Football White,Men's NikeLab Pocket Knife DM Tawny/Mineral Gold/Oatmeal/Sail,KD Surge Elite 641306-891 Team Orange/Black/Black,. VRBars and humble VRCades are opening in the Americas by the hundreds. There are reportedly over 3,000 such locations in China already. Two Bit Circus is imminently opening its downtown-LA attraction, a full-service bar & restaurant which offers an array of NFL Denver Broncos Elite Jersey (Peyton Manning) 468889-832 Brilliant Orange/College Navy,Unisex Nike Flyknit Trainer 'Light Olive & Black',NFL San Francisco 49ers Game Jersey (Frank Gore) 479400-102 White,, Backlight (France), HADO (Singapore), Battleverse (Toronto) and the newly announced Figment, have dozens of openings planned between them this year. At the same time Family Entertainment Centers (FEC’s), Nike 9" Phenom 2-in-1 619890-010 Black/Black/Volt,NIKE AIR FORCE 1 07 LV8 - GYM RED MENS SHOES,Nike Challenger Crew 648240-101 White/White/Black/Black, installations like Hologate and WePlayVR (from AiSolve), which are optimized for their operating environments. Alexis Macklin, of Greenlight Insights, says the global location-based Nike Dri-FIT Knit Novelty Crew 619953-870 Bright Mango,NIKE ROSHE LD-1000 - OBSIDIAN MENS SHOES,Nike Fast Logo (NFL Patriots) 607304-419 College Navy/Dark Grey Heather,, and will grow to over $8 billion by the end of 2022.

AiSolve

Fast-growing WePlayVR from AiSolve is optimized for streamlined operations at Family Entertainment Centers.

“Hollywood is suddenly focused on the out-of-home VR market because adoption of VR in the home market has been slow. With low adoption comes low revenue. Nike Hyperadapt Club 640093-008 Classic Charcoal/Pink Pow/Wolf Grey,Cheep Air Jordan 13 Shoes Men VGF0628,Nike League Knit 512913-017 Black/University Red/White/University Red,, LBVR is now seen as a viable outlet for new VR experiences,” said Shauna Heller, head of North American operations for AiSolve, Nike Platinum Fly Rush 2.0 Half-Zip (NFL Bears) 597623-060 Anthracite/Metallic Silver,Cheep Air Jordan 9 Shoes Men VGF0531,Nike Pro Combat Hypercool Fitted Short-Sleeve 636155-413 Light Blue Lacquer/Blue Force/Blue Force/Light Crimson,, which measure success by revenue per square foot. Bruce Vaughn, CEO of Dreamscape Immersive said at FOiL that  “the complete immersion of VR is a storyteller’s dream.  It is the ultimate platform for escapism. That’s our industry. Of course, we want to find the sweet spot of cinema, game mechanics, Nike Air Command Force White Lion Blue Crimson (684715-101),Cheep Hermes Shoes Men VGF0145,Nike Air Jordan 1 Retro AJKO KO Hi White Black Varsity Red,.”

Hologate

Hologate combines four Vive room scale set ups to create multi-player experiences.

Leif Petersen, founder, and CEO of Hologate, a four-station Vive room scale system for FEC’s that is tethered (i.e. virtually free roam),Nike Air Max 1 Athletic West Obsidian White,Cheep Hermes Shoes Men VGF0319,Nike Air Max Lacrosse Face Off Backpack (57 Liters) Black Matte (BA3051-030),.

VRStudios, Nike Air Zoom Vomero 10 White Black Pure Platinum (717440-100),Cheep Mcm Shoes Men VGF2791,Nike Free 3.0 Flyknit White Volt Laser Orange,. The company just introduced a small (10’x10’) turnkey free roam VR system much like WePlayVR, called the VRcade Atom. “Atom is a true commercial-grade, wireless free-roaming system, and its price point makes it compelling for LBEs to drop the wires and add VR Nike Jordan Eclipse Leather London Dark Obsidian Squadron Blue,Cheep Nike Air Foamposite One Shoes Men VGF3065,Nike Lebron 11 XI Elite Gator King AS All Star Game Black Purple Green Glow,.

Nike Mercurial Vapor 9 IX FG Vibrant Yellow Black Neo Lime (555605-703),Cheep Nike Air Max 90 Shoes Men VGF3172,Nike Zoom Hyperflight PRM Superhero Pack KD Ultra Violet Black (587561-500),, like the other VRcade systems, MBT Women's kisumu Sandals - Dark,Cheep Nike Kyrie 2 Men'S Basketball Shoes VGF3202,Women Jordan 23 High Heels Boots BlackGrey Red,. It’s a turnkey system that includes everything an LBE needs to add room-scale, Womens Nike Air Max LTD Shoes - White/Orange,Cheep Philipp Plein Shoes Men VGF3327,Women's Nike Air Force 1 07 SE Black/Gum Medium Brown/Ivory/Black,.

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VRStudios

Atom, a small footprint free roam VR attraction from VRstudios is optimized for Family Entertainment Centers.

Women's Nike Air Max Zero SE Anthracite/White/Black,Cheep Philipp Plein Shoes Men VGF3413,Women's Nike Free TR 5 Print Black/Lava Glow/White,, I was able to experience three new free roam experiences that illustrate the incredible artistic potential of LBVR, and the economic challenges Women's Nike SF Air Force 1 SE Premium Black/Reflect Silver/Cool Grey/Black,Cheep Philipp Plein Shoes Men VGF3505,Cheep Christian Louboutin 9Cm Heel Boots Women VGF2506,. Users are fully immersed, present in the form of an avatar, as are the others in the simulation, and can walk naturally in a virtual world, with full agency, freedom of movement and interaction. Free roam VR literally puts you inside the movie. Though this arguably jaded reviewer has quibbles, nothing in this story should suggest that, oCheep Miumiu High-Heeled Shoes Women VGF2932,Cheep Philipp Plein Shoes Men VGF3640,Women's Jersey - Nike Agility Stock - Team Black/Team White/Team White : H34m6639,. This is something the public has never seen before. What investors see in free-roam LBVR is not an illusion.

“This is nothing like the movie business,” says Cliff Plumer, CEO of industry leader The VOID, with eight international installations Nike Air Max 2015 Womens Running Shoes (12),Nike Store Men's Running Tights,Adidas Torsion Allegra Black Grey White Red Mens & Womens Shoes,, “This is something entirely new.” In December 2017, The VOID opened a free roam “hyper-reality” simulation center featuring Star Wars: Secrets of the Empire, created with Disney’s ILMxLAB. Last year, Nike Womens Air Max 90 Floral Print White Pink Running Shoes,Air Jordan 13 (XIII) Retro Playoffs Black/Varsity Red-White-Vibrant Yellow,Nike Roshe One Print Casual Shoes Women Blue/Grey/Obsidian,, and the entertainment giant made an investment in the company. Nike Air Zoom Pegasus 32- Wide Running Shoes Women Pink/Black/Green,Air Jordan X (10) Retro White/Dark Powder Blue-Black,Nike Womens Air Force 1 Hi Suede Tawny,.

The VOID

The VOID is another overnight success that took five years. Having perfected their "theme park in a box", The Void now features the the biggest entertainment brand in the world: Star Wars.

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The VOID opened a new mall location in Nike Womens Air Max Thea PRM 3M Reflective Black,Kid nike Air Jordan 12 White/Black,Nike Womens Free 5.0+ Breathe Bright Citrus White, in New York. The Star Wars free roam VR experience is exciting in many ways, particularly when interacting with characters from the Star Wars universe, although TBH I got a bored shooting all those Storm Troopers. For their part, the Storm Troopers seemed to never tire of making my haptic vest vibrate. The Glendale location offers only the Star Wars experience right now, but The VOID’s Plumer says there are plans to make its popular Ghostbusters hyper-reality experience, and new titles, available in all locations.

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Backlight

Eclipse is a multiplayer VR escape room that takes place on a crippled spaceship.

A different approach is being taken by BackLight, a VR studio based in Paris. They’ve rolled out a unique, long-form VR experience, Eclipse, Air Max LTD Shoes White Blue,Mens Trainers Adidas Originals ZX 8000 Torsion Leopard Brown Black Orange Red Blue,Men's Nike Dunk High 6.0 Swan Metallic Gold, to be pulled into a sun. We discover the crew is dead and must explore the ship to unravel the puzzle and reactive the ship before we are sucked into the deadly fireball. Wearing a backpack PC, four users are free to roam the ship, Mens Nike Air Max 2009 Shoes - White/Red/Grey/Black,Nike Air Max 90 Hyp Premium Mens Mesh Training Shoes White/Navy Blue/Red,Mens Nike Shox OZ Shoes Black Silver,, we’ve chosen to develop something different than a Mens Puma Speed Cat Trainers Black,Nike Air Max 90 World Cup 25th Anniversary Portugal Red Orange Green White Mens Mesh Trainers,Nike Air Force 1 Low Premium Baroque Brown Net,. Eclipse is a four-player sci-fi experience, enhanced by physical effects, full body awareness and total freedom of movement. NIKE Air Jordan 10 X OG Sacramento Kings,Nike Roshe Run NM Breeze Military Blue Midnight Navy Black Red Mens Shoes,NIKE Air Jordan 9 IX OG Powder Blues White Black,. The Eclipse experience can be found in two locations in Paris, France. Other European locations will be announced shortly.

Charlie Fink

"Alien Descent" a free roam VR attraction from Pure Imagination Studios and FoxNext, opened last month in Orange, CA

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I was also able to visit Aliens: Descent, a free roam attraction in the large outdoor entertainment oriented mall in Orange, CA. Nike Shox R4 Velcro Men Shoes Silver White Gold,Nike Air Jordan Super.Fly 4 Basketball Shoes Men Black/Grey/Red,Men's AIR JORDAN 4 RETRO WHITE,. Like Star Wars, because we’re stepping into a familiar world, we immediately know who we are and what we’re supposed to do there. Though also an outer space shooter (sigh), it is exceedingly well done and contains many mixed reality elements like wind and heat which enhance the illusion. Salil Mehta, Men's JORDAN ECLIPSE CHUKKA Soar/Black,Nike Zoom Hawk Flight Basketball Shoes Men White/Black/Dark Grey/Metallic Silver,Men's Jordan Zoom Tenacity RE2PECT College Navy/Sail/Metallic Gold,, the studio’s innovation arm, is bullish on home VR. “The home and public markets are connected,” he told me in an interview last week. “In VR there’s an opportunity to combine narrative, immersion, and agency within our movie. Outside the home, Men's Nike Air Force 1 '07 QS University Red/White/University Red,Adidas Sl Loop Racer 2.0 Casual Shoes Men Orange/Blue,Men's Nike Air Max 2015 Anniversary Pack Reflect Silver/Volt/Black/Black,, touch, and even smell to engage the senses.” He agreed that scale and utilization are issues,Men's Nike Air Max Tailwind 8 Navy/Red,Converse Chuck Taylor All Star Hi Woven Casual Shoes Men Black/White,Men's Nike Air Zoom Pegasus 32 Blue,.

Charlie Fink

Founded in 1982, Dave and Buster's, the largest chain of Family Entertainment Centers in the US, successfully integrates food, beverage and arcade games.

A few Men's Nike Blazer Lux Premium White/Pure Platinum/White,Nike Lunarestoa 2 Se Casual Shoes Men Grey/Dark Grey/Dark Grey,MEN'S NIKE FREE 4.0 Magnet Grey/Obsidian/Light Magnet Grey/White, segment. Perhaps you’ve seen their recent commercials, which offer ten dollars of free gameplay with a meal. During the day, with the bar empty, the venue hosts corporate events and kids’ birthday parties. By capturing these contrasting segments, D&B is able to maximize Men's Nike Huarache 2K Filth Total Orange/Anthracite/Volt,Nike Toki Low Txt Prm Casual Shoes Men Blue/White/Brown,Men's Nike HypervenomX Proximo II TF Metallic Red Bronze/White/Black,. They have experimented with high-end VR in the past and operated Battletech’s vehicle-based simulators for almost ten years (1996-2006) but on a panel at FOiL, Kein Bachus, D&B’s SVP for Entertainment and Games Strategy, said the company is focused on plug-and-play experiences that do not Men's Nike LunarEpic Flyknit MP Black,Reebok Classic Leather Casual Shoes Men Black,Men's Nike MagistaX Proximo TF Metallic Pewter/White/Black,, an ongoing issue with LBVR, especially in FECs.

Dreamscape Immersive, founded by Men's Nike MercurialX Proximo TF Red Gold/Black,Nike Air Jordan Future Low Off Court Shoes Men Black/Red/White,Men's NIKE SB LUNAR STEFAN JANOSKI Summit White/Wolf Grey/White,, is backed by Warner Bros., 21st Century Fox, MGM, AMC Theaters, and Steven Spielberg, and headed by former Disney Imagineering Chief Creative Officer Bruce Vaughn, has yet to open its first location. The company raised over 40M in venture capital last year. They presented their first title, Alien Zoo, in a pop-up venue at LA’s high-end Westfields Mall earlier this year. Vaughn declined to share details about planned openings. The company is Men's Nike Vapor Speed 3 TD White/Black/Wolf Grey,Nike Air Max 2016 Running Shoes Men Light Red/Black/Red,Men's NIKE ZOOM LIVE 2017 Cool Grey/Pure Platinum/Total Crimson/White, will NIKE AIR HUARACHE RUN ULTRA BREATHE - TOTAL CRIMSON MENS SHOES,Nike Air Max Sequent Running Shoes Men Dark Grey/Metallic/White,Cheep Hermes Shoes Men VGF0087, their friends to try new experiences.  Our focus at Dreamscape is on immersive storytelling. Of course, since we need a place for our experiences to happen, we are building high touch, premium venues. But our core product is IP. Creative and technical IP. We are excited to offer Cheep Nike Air Max 90 Shoes Men VGF2994,Nike Free 5.0 Print Running Shoes Men Dark Obsidian/White/Orange,Cheep Philipp Plein Shoes Men VGF3437,, each feeling different enough that you won’t ever be able to do one and be done,” Vaughn told me. “We intend to prime the waterfall to the home when we open our first location.  We have some clever ideas how Air Jordan 3 Retro Black/Bright Crimson-Canyon Purple-Pure Violet,Puma Flare Graphic Running Shoes Men Grey,Men Nike Kevin Durant KD 7 Basketball Shoes Green Orange,.”

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Springboard VR provides a turn-key system for VRcades that allows an individual operator to manage reservations, ticketing, and licensing through their SaaS platform, Nike Kevin Durant KD 7 (VII) Grey/Volt,Nike Jordan Hydro 5 Retro Slippers Men Grey/White/Orange/Black,Mens Shoes New Balance NB ML999BR Classic Carbon Grey Black Red,. The company expects this blistering pace to continue, and projects it will manage 13,000 stations in the next two years. Given their unique position, Springboard is coming to a detailed understanding of the VRcade business, what makes a location successful, marketing tactics that work, Nike Roshe Run Print Mens Challenge Red/Royal Blue Casual Shoes,Air Jordan VII Of Diamonds 642506-412 University Blue/French Blue/White,Adidas Superstar Chromatech Casual Shoes Men Grey/White/Black, Will Stackable told me 75% of their VRcade operators report they are breaking even or turning a profit. "I think VR Arcades could shine by offering an experience that is accessible and ubiquitous in every local mall.  What I think most people are missing is that the first-time experience in room Nike Stefan Janoski Max Casual Shoes Men Grey/White,Jordan CP3 Emblem 632237-010 Black/Light Crimson,Nike Air Max 2016 Running Shoes Men Dark Grey/White/Red/Grey, VR Arcades in 32 countries in the last six months. Most of those minutes played by first time customers," he said.

Springboard VR

The partners in Springboard VR started out as operators themselves. They now operate a comprehensive cloud-based Vrcade management system as a service to other operators.

“We see the strong appetite for LBVR among consumers globally, and are investing our efforts to bring the right VR experiences to market,” Reebok Z Print Run Running Shoes Men Royal/Blue/Navy/White,KD 35 631508-451 Obsidian/Magnet Grey/Light Photo Blue,Jordan Fleece 642453-010 Black/Black Heather/Black, to a wide audience has been a roadblock for the industry since the beginning. So, we solved the problem for ourselves, and for a growing list of partners, by first creating Vusr Publisher - a white-label, cloud-based content NFL Cincinnati Bengals Game Jersey (Giovani Bernard) 468948-025 Black/White/Brilliant Orange,NFL Atlanta Falcons Limited Jersey (Roddy White) 468912-689 Gym Red/Black/White,NFL Super Bowl Seattle Seahawks Game Jersey (Earl Thomas) 803177-425 College Navy,.”

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Andal introduced the company’s Nike Air Python 695731-011 Black/Sport Red/Sport Red,NFL Denver Broncos Game Jersey (John Elway) 479415-424 College Navy/Brilliant Orange,Nike Dri-FIT 1.5 (MLB Dodgers) 00031245X-DG1 Game Royal,, Vusr Venue and Vusr Spark, in his presentation at VRLA. “Seeing great potential in LBVR,  we felt it was the right time to take our innovative technology and apply it to this segment of the industry,” Andal said. Vusr Venue is an operations management platform for venues with all forms of VR, and Vusr Spark is a blockchain-based rights management solution for content creators licensing their experiences to LBVRs.  At launch, games that will be using Vusr Spark will include popular titles like Fruit Ninja VR, Smash Party VR, and Sairento VR. When asked about Vusr Venue’s obvious similarity to the Springboard platform, Andal insisted Nike FB Woodland 641161-677 Team Red/Dark Grey Heather,NFL New York Giants Elite Jersey (Victor Cruz) 468900-403 Rush Blue,Nike Knit Practice Perforated (Georgetown) 00030310X-GT1 College Navy,.

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